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Aug-2025
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Overview
Market Insights Snapshot
Black Sheep's performance in the Ohio market for the Flower category has shown some interesting dynamics over the summer months of 2025. After struggling to break into the top 30 in May, June, and July, where they ranked 32nd, 35th, and 39th respectively, the brand made a notable leap in August, securing the 27th position. This upward movement in August is supported by a significant increase in sales, jumping from $226,413 in July to $415,996 in August. This suggests a positive reception or strategic improvement that boosted their market presence in Ohio, making it a market worth watching for further developments.
In contrast, Black Sheep's performance in the Oregon market for the Flower category has been less remarkable. The brand did not appear in the top 30 rankings from June through August, indicating a struggle to gain traction in this competitive market. Their last recorded position was 93rd in May, suggesting significant challenges in establishing a foothold. The absence from the top rankings in subsequent months highlights the competitive nature of the Oregon market and possibly points to the need for strategic adjustments to improve their standing. This contrast between Ohio and Oregon underscores the variability in Black Sheep's market performance across different states.
Competitive Landscape
In the competitive landscape of the Ohio flower category, Black Sheep has shown a notable fluctuation in its ranking and sales performance over the past few months. Starting from a rank of 32 in May 2025, Black Sheep experienced a decline in rank to 39 by July, before making a significant recovery to 27 in August. This improvement in rank coincided with a substantial increase in sales, rising from a low in July to surpassing previous months by August. In contrast, Galenas and Firelands Scientific have maintained relatively stable rankings, with Firelands Scientific consistently outperforming Black Sheep in sales. Meanwhile, Ohio Clean Leaf and Woodward Fine Cannabis have also shown fluctuations, but Black Sheep's recent upward trajectory in both rank and sales suggests a positive trend that could position it more competitively in the coming months.
Notable Products
In August 2025, Caramel Cake (2.83g) emerged as the top-performing product for Black Sheep, achieving the highest sales figure of 1917 units. Peach Kush (2.83g) maintained its second-place position from July, with notable sales growth to 1487 units. Peach Kush Smalls (14.15g) debuted in the rankings at third place, indicating a strong market entry. Caramel Cake Smalls (14.15g) followed closely in fourth place. Tangerine Drip (2.83g) experienced a drop from third to fifth place, reflecting a decrease in sales compared to the previous month.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
