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Jul-2025
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Overview
Market Insights Snapshot
The Solid has shown varied performance across different categories and states, with some notable movements in their rankings. In Missouri, the brand has experienced a positive trend in the Flower category, improving from a rank of 45 in April 2025 to 42 by July 2025. This upward movement is supported by a consistent increase in sales, demonstrating a strengthening position in the market. Conversely, their performance in the Pre-Roll category has declined, moving from 37 to 48 over the same period, indicating potential challenges in maintaining consumer interest or facing increased competition. In the Vapor Pens category, The Solid has seen some fluctuation, ending July with an improved rank of 47, suggesting a potential recovery or strategic adjustments that have begun to pay off.
In Ohio, The Solid's performance across categories presents a mixed picture. The brand has maintained a relatively stable position in the Edible category, with rankings hovering around the mid-20s, indicating a consistent consumer base. However, in the Flower category, there was a noticeable dip in rankings in June, dropping to 38, before recovering to 30 by July. This suggests some volatility that may be attributed to external market factors or shifts in consumer preferences. The Vapor Pens category in Ohio tells a different story, with The Solid not breaking into the top 30, highlighting a potential area for growth or reevaluation of market strategy. This varied performance across categories and states underscores the importance of targeted strategies to leverage strengths and address weaknesses.
Competitive Landscape
In the competitive landscape of the Flower category in Ohio, The Solid has experienced notable fluctuations in its market position, which could impact its sales trajectory. In April 2025, The Solid was ranked 28th, but by June 2025, it had dropped to 38th, indicating a significant decline in its competitive standing. However, by July 2025, The Solid managed to recover slightly, climbing back to the 30th position. This volatility contrasts with competitors like Galenas, which maintained a relatively stable rank, hovering around the mid-20s, and Farmaceutical Rx (Frx), which showed a consistent upward trend, reaching the 22nd rank in June 2025. The sales performance of The Solid also reflects this instability, with a noticeable dip in June 2025, followed by a modest recovery in July. This suggests that while The Solid faces challenges in maintaining a stable market position, there is potential for recovery if strategic adjustments are made to counteract the competitive pressures exerted by brands like Kynd Cannabis Company and &Shine, which have also experienced fluctuations but remain competitive in the Ohio market.
Notable Products
In July 2025, Cherry Cookie Runtz (2.83g) emerged as the top-performing product for The Solid, securing the number one rank with impressive sales of 2,459 units. Sour Snow (2.83g) followed closely in the second position, showing a consistent rise from its third place in May. Pink Cadillac (3.5g) ranked third, making a notable entry into the top three for the first time. Citrus Cookies Kush Pre-Roll (1g) maintained its fourth position from June, demonstrating steady demand. Glitter Bomb (2.83g) rounded out the top five, marking its debut in the rankings this month.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
