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Oct-2025
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Overview
Market Insights Snapshot
The Solid has demonstrated varied performance across different categories and states, reflecting both challenges and opportunities in its market strategy. In Missouri, the brand's presence in the Flower category has seen a slight improvement, moving from the 43rd to the 39th rank in October 2025, indicating a positive trajectory despite not being in the top 30. However, the Vapor Pens category showed a more volatile performance, with the brand fluctuating between 49th and 53rd place, suggesting a need for strategic adjustments to capture a more substantial market share. Interestingly, the Pre-Roll category also saw a minor upward trend from 50th to 48th, yet it remains outside the top 30, highlighting room for growth.
In Ohio, The Solid's performance in the Edible category has been relatively stable, maintaining a position within the top 30, with a slight improvement from 27th to 26th in October 2025. This stability suggests a consistent consumer base in this segment. Conversely, the Flower category experienced a decline from 24th to 28th, pointing towards potential competitive pressures or shifts in consumer preferences. Notably, The Solid made a significant entry into the Pre-Roll category, achieving the 19th position in October, which is a promising development. However, the Vapor Pens category remains a challenge, with rankings hovering around the 50th mark, indicating that further efforts are needed to enhance brand visibility and consumer adoption in this segment.
Competitive Landscape
In the competitive landscape of the Ohio flower category, The Solid has experienced notable fluctuations in its market position over recent months. From July to October 2025, The Solid's rank oscillated between 24th and 28th, indicating a dynamic competitive environment. Despite a peak in sales during August, The Solid's sales saw a decline by October, which coincided with a drop in rank to 28th. This period of volatility is contrasted by the performance of Woodward Fine Cannabis, which maintained a relatively stable rank, ending October at 26th, and SeCHe, which made a significant leap to 27th in October from a lower position in previous months. Meanwhile, Modern Flower and Galenas also showed varying trends, with Modern Flower not ranking in the top 20 and Galenas dropping to 30th in October. These shifts highlight the competitive pressures The Solid faces, emphasizing the need for strategic adjustments to regain and sustain higher market positions.
Notable Products
In October 2025, the top-performing product from The Solid was the Cap Junky x Permanent Marker Infused Pre-Roll (1g) in the Pre-Roll category, maintaining its first-place rank. Tangerine Drip (2.83g) in the Flower category held steady at the second position with sales of 1961 units. Gushers Mintz Pre-Roll (1g) debuted in third place, while Garlic Rage Pre-Roll (1g) secured the fourth spot. Bernie HanaButter (3.5g) in the Flower category dropped from fourth in September to fifth in October. These rankings show a stable performance for the top two products, while Bernie HanaButter experienced a slight decline in its ranking.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
