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Apr-2025
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Overview
Market Insights Snapshot
BoxHot has shown a consistent presence in the Alberta market, particularly in the Vapor Pens category, where it has maintained the top rank from January to April 2025. This stability suggests a strong brand loyalty or market preference for BoxHot’s vapor products in the region. In contrast, their performance in the Pre-Roll category has been static, holding the 16th and 17th positions, indicating room for growth or increased competition. Meanwhile, in British Columbia, BoxHot also dominated the Vapor Pens category, consistently ranking first, while its Pre-Roll category performance saw a slight improvement, moving from 22nd to 21st place.
In Ontario, BoxHot maintained a solid second-place position in the Vapor Pens category across the first four months of 2025, suggesting a stable consumer base. However, its Pre-Roll category performance remained at the 18th position, indicating potential challenges in gaining market share. In Saskatchewan, BoxHot's ranking in Vapor Pens slipped from 4th to 6th place by April, which might suggest increased competition or a shift in consumer preferences. Notably, BoxHot did not appear in the top 30 brands for Pre-Rolls in Saskatchewan, which could be a strategic opportunity or a reflection of market dynamics.
Competitive Landscape
In the competitive landscape of vapor pens in Ontario, BoxHot has consistently maintained its position as the second-ranked brand from January to April 2025. Despite a slight fluctuation in sales figures, BoxHot has managed to hold its ground against strong competitors such as Back Forty / Back 40 Cannabis, which has dominated the top rank throughout the same period. While BoxHot's sales figures have shown some variability, they remain significantly higher than those of General Admission and XPLOR, which rank fourth and third, respectively. This stability in rank, despite the competitive pressure, suggests a robust brand presence and customer loyalty for BoxHot in the Ontario vapor pen market.
Notable Products
In April 2025, BoxHot's top-performing product was the Peach OG Distillate Cartridge (1.2g) in the Vapor Pens category, maintaining its consistent first-place ranking from previous months, with sales reaching 21,410 units. The Cherry Kush CO2 Cartridge (1.2g) also held steady in second place, showing a slight increase in sales compared to March. The Alien OG Distillate Cartridge (1.2g) remained in third place, although its sales figures experienced a slight dip. Notably, the Highlighter - Alien OG Distillate Disposable (1g) climbed to fourth place from fifth in March, demonstrating a positive sales trend. Meanwhile, the Highlighters - Dragon's Breath Distillate Disposable (1g) shifted down to fifth place, despite an increase in sales figures.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
