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Sep-2025
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Overview
Market Insights Snapshot
BoxHot has demonstrated a dynamic presence across various categories and provinces, particularly in the Alberta market. In the Pre-Roll category, BoxHot has shown a consistent upward trajectory, moving from the 17th position in June to securing the 10th spot by September 2025. This indicates a growing consumer preference and acceptance in this category. Meanwhile, in the Vapor Pens category, BoxHot has maintained a stronghold at the second position throughout the months, suggesting a stable and robust brand presence. Such a consistent ranking in a competitive category highlights BoxHot's strong market penetration and brand loyalty among consumers.
In British Columbia, BoxHot has retained its top position in the Vapor Pens category, showcasing its dominance and consumer trust in this segment. However, the Pre-Roll category tells a different story, where BoxHot's ranking fluctuated, peaking at 18th in June and September, with a dip to 24th in July. This indicates potential challenges in maintaining a consistent market share. In Ontario, while BoxHot's Vapor Pens have seen a slight decline in sales, the brand has consistently remained in the top two spots, reflecting enduring popularity. Meanwhile, in Saskatchewan, BoxHot's absence from the top 30 in certain months suggests room for growth and an opportunity to strengthen its market position.
Competitive Landscape
In the competitive landscape of Vapor Pens in Ontario, BoxHot has experienced a notable shift in its market position over the past few months. Initially leading the category in June 2025, BoxHot saw a decline in its rank to the second position from July to September 2025. This change is primarily due to the consistent performance of Back Forty / Back 40 Cannabis, which maintained the top spot from July onwards. Despite this, BoxHot remains a strong contender in the market, although its sales have shown a downward trend from June to September. Meanwhile, Spinach and XPLOR have also been gaining traction, with Spinach climbing from fifth to fourth place and XPLOR holding steady at third. These shifts highlight the dynamic nature of the Vapor Pens market in Ontario, suggesting that BoxHot may need to innovate or adjust its strategies to reclaim its leading position.
Notable Products
In September 2025, the top-performing product for BoxHot was the Peach OG Distillate Cartridge (1.2g) in the Vapor Pens category, maintaining its number one rank for four consecutive months with sales of 22,684. Alien OG Distillate Cartridge (1.2g) rose to the second position after being ranked fourth in August, showing a positive shift in its sales trajectory. Cherry Kush CO2 Cartridge (1.2g), also in the Vapor Pens category, held the third position, dropping from its second-place rank in July and August. The Fatties - Exotic Trifecta of Smoking Power Distillate Infused Blunt 3-Pack (3g) maintained its fourth position consistently over the past months. Meanwhile, the Strawberry Diesel Distillate Cartridge (1.2g) stayed at the fifth rank since its entry into the rankings in July.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
