.svg){kind=small}
Jun-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
Market Insights Snapshot
In June 2026, Brass Knuckles operated as a single-category brand with Vapor Pens at 100.0% of sales share, while the category registered a year-over-year sales change of -50.33% and a month-over-month decline of -5.23%. Average price fell -8.28% year over year to $54.07, and the 24-month sales change sat at 116.56%, indicating a longer-cycle expansion despite the current annual contraction. With Vapor Pens concentrated at 100.0% and rank positioned at 17 in Vapor Pens within Nevada, the mix and price compression imply a volume-led correction in the near term and a reliance on the longer 24-month recovery cycle to sustain relevance.
The shift to a 100.0% Vapor Pens focus alongside a -50.33% year-over-year and -5.23% month-over-month sales trend suggests positioning risk if category demand softens further, while the -8.28% price change indicates margin pressure unless offset by unit growth. Holding rank 17 in Vapor Pens in Nevada alongside a 116.56% 24-month trajectory implies that Brass Knuckles is anchored to Vapor Pens velocity cycles rather than diversification, so near-term share resilience will likely depend on stabilizing price architecture and re-accelerating repeat in top geographies like NY.
Competitive Landscape
Brass Knuckles sits at rank #30 in NY Vapor Pens in June 2026, down 9 positions year over year from #21 and 4 spots below its March 2026 mark of #26, indicating momentum loss since its peak at #7 in December 2025; meanwhile, Jaunty held #1 with a 0-position YoY change while Jetty Extracts surged from #23 YoY to #5 alongside a 238% YoY sales lift, widening the gap Brass Knuckles must close. Against this backdrop, Fernway moved from #3 YoY to #2 with a 40% YoY sales increase and Florist Farms advanced from #6 YoY to #4 with a 39% YoY sales gain, while Ayrloom slid from #2 YoY to #3 with a 20% YoY sales decline, suggesting Brass Knuckles’ drop of 9 ranks YoY amid peers climbing 1–18 places points to a share reallocation toward faster-moving incumbents and risers.
Notable Products
Acapulco Gold Live Liquid Diamonds Disposable (1g) posted the steepest movement in June 2026 with a month-over-month decline of 56.4% while holding rank 2, a sharper swing than any gain above 50% in the table. Maui Wowie Live Liquid Diamonds Disposable (1g) rose 6.3% at rank 1 as Maui Wowie Live Liquid Diamond Cartridge (1g) fell 21.1% at rank 3, indicating format cannibalization within the same strain family rather than category lift. Blue Dream Distillate Disposable (1g) advanced 23.0% at rank 5 while Skywalker OG Liquid Live Diamonds Disposable (1g) added 11.3% at rank 7, and seven of the top ten are Vapor Pens disposables, concentrating share in on-the-go formats. The mix implies Brass Knuckles is tilting toward disposables and a narrower set of hero strains, trading depth for velocity as underperforming cartridges cede position to higher-turn disposable SKUs.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
