Data Snapshot: Oct 05, 2026
$500K+

Sep-2026

Sales

Strong Growth

Trend

6-Month

106

Product Count

SKUs

$51.5

Avg Price

-20.1%

YoY Sales Change

-2.8%

YoY Price Change

Brass Knuckles

Where to Buy

Brass Knuckles is stocked at 132 licensed dispensaries across New York, Nevada, and 2 other states, 81 of them in New York, with the deepest coverage in New York, Queens, Brooklyn, Syracuse, and Rochester. Search by ZIP code or city below to find the closest one, or filter by product type if you are after a specific format.

https://headsetstorage.blob.core.windows.net/brand-stores/1706.json?v=20261004
Brass Knuckles Sales

Market Insights Snapshot

Brass Knuckles Historical Sales by Category

In September 2026, Brass Knuckles operated as a single-category brand with Vapor Pens at 100.0% of sales share, pairing a year-over-year decline of 20.08% with a month-over-month upswing of 10.40%; at the same time, the brand’s overall sales were down 20.10% year over year while average price slipped 2.76%. The average ticket of $51.50 in Vapor Pens sits alongside a rank of 9 in Vapor Pens in Nevada, indicating that the September 2026 momentum was driven by volume recovery rather than price, and that the mix remains fully concentrated despite a 24-month sales lift of 1.87%.

The combination of a 10.40% month-over-month rebound against a 20.08% year-over-year decline implies short-cycle recapture of demand within Vapor Pens but not a structural share expansion, and a rank of 9 in Nevada signals mid-pack visibility rather than category leadership. With 100.0% category concentration and a 2.76% price decrease, the brand is leaning on tactical pricing to stimulate units, which suggests the immediate path to improved positioning is unit-led within Vapor Pens rather than diversification, even as the 1.87% 24-month sales increase leaves room to tighten price-pack architecture to defend rank in Nevada while stabilizing year-over-year comps.

Sep-2026 Rank
Vapor Pens
9
25
Category
Share of Sales
Avg Item Price
YoY %
MoM %
Vapor Pens
100.0%
$51.50
-20.1%
+10.4%
Brass Knuckles

Competitive Landscape

Brass Knuckles sits at rank 25 in New York Vapor Pens in September 2026, improving 1 position year over year from rank 26 and climbing 7 spots versus June 2026 when it was rank 32; this follows a longer arc from a peak rank of 7 in December 2025 to its current mid‑tier placement, indicating regression from peak but stabilization quarter over quarter. Against the leaders, Fernway advanced from rank 3 to rank 1 while growing sales 18.1% year over year, and Jetty Extracts surged to rank 5 from rank 28 on 289.4% sales growth, whereas Ayrloom slipped from rank 2 to rank 4 with a 24.9% sales decline; this widening gap at the top alongside mixed competitor trajectories implies Brass Knuckles’ modest rank improvement is driven more by near-term stability than by category share capture, and without a shift that converts the 7-rank quarterly gain into a multi-rank year-over-year climb, the brand risks drifting further from its December 2025 ceiling.

Brass Knuckles market ranking for NY Vapor Pens

Brass Knuckles

Notable Products

Skywalker OG Liquid Live Diamonds Disposable (1g) posted the steepest decline in September 2026 at -39.7%, sliding to rank 4 while Acapulco Gold Live Liquid Diamonds Disposable (1g) fell -21.2% yet held rank 1, indicating pressure on veteran flavors despite leadership stability. Maui Wowie Live Liquid Diamonds Disposable (1g) countered with +42.6% month over month to rank 2, while the Maui Wowie Live Liquid Diamond Cartridge (1g) dipped -7.8% at rank 7, underscoring a tilt toward disposables over cartridges. Eight of the top ten are Vapor Pens disposables, and Blue Dream Distillate Disposable (1g) added +21.0% at rank 6 alongside a modest +3.8% for Guava Gelato Live Resin Liquid Diamonds Disposable (1g) at rank 10, pointing to breadth across formulation types within a single-use format. The product mix implies Brass Knuckles is consolidating around disposables with selective flavor momentum, prioritizing fast-rotating SKUs over legacy strains and cartridges.

Product
Category
May-2026
Jun-2026
Jul-2026
Aug-2026
Sep-2026
MoM %
Acapulco Gold Live Liquid Diamonds Disposable (1g)
Vapor Pens
1
2
2
1
1
-21.2%
Maui Wowie Live Liquid Diamonds Disposable (1g)
Vapor Pens
2
1
4
4
2
+42.6%
Tropicana Cookies Live Resin Liquid Diamonds Disposable (1g)
Vapor Pens
>10
>10
>10
6
3
+18.4%
Skywalker OG Liquid Live Diamonds Disposable (1g)
Vapor Pens
9
8
1
2
4
-39.7%
Blue Diesel Live Liquid Diamonds Disposable (1g)
Vapor Pens
4
6
5
>10
5
—
Blue Dream Distillate Disposable (1g)
Vapor Pens
7
6
>10
9
6
+21.0%
Maui Wowie Live Liquid Diamond Cartridge (1g)
Vapor Pens
3
3
3
3
7
-7.8%
The Truth Live Resin Liquid Diamonds Disposable (1g)
Vapor Pens
6
5
7
5
8
-20.2%
Gas Face Live Liquid Diamonds Cartridge (1g)
Vapor Pens
>10
>10
>10
8
9
-30.1%
Guava Gelato Live Resin Liquid Diamonds Disposable (1g)
Vapor Pens
>10
7
>10
7
10
+3.8%
View product & sales data

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Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.

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