Data Snapshot: Nov 03, 2026
$500K+

Oct-2026

Sales

Strong Growth

Trend

6-Month

116

Product Count

SKUs

$51.52

Avg Price

-19.6%

YoY Sales Change

-5.8%

YoY Price Change

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Brass Knuckles

Where to Buy

Brass Knuckles is stocked at 106 licensed dispensaries across New York, Nevada, and Michigan, 64 of them in New York, with the deepest coverage in Brooklyn, New York, Queens, Staten Island, and Syracuse. Search by ZIP code or city below to find the closest one.

https://headsetstorage.blob.core.windows.net/brand-stores/1706.json?v=20261102
Brass Knuckles Sales

Market Insights Snapshot

Brass Knuckles Historical Sales by Category

In October 2026, Brass Knuckles remained concentrated in Vapor Pens at 100.0% category mix, while brand sales declined 19.6% year over year and 4.1% month over month; average price decreased 5.8% YoY alongside a uniform 100.0% category share, indicating revenue pressure within a single category. With the Vapor Pens rank at 14 in Nevada and a YoY sales contraction of 19.6% paired with a MoM dip of 4.1%, the brand’s single-category exposure magnifies volatility; the implication is that price easing did not offset volume softness, leaving the portfolio position vulnerable to continued rank compression.

The combination of a 5.8% YoY price reduction and a 19.6% YoY sales decline in a fully concentrated Vapor Pens mix suggests elasticity limits and potential mix-down within formats or SKUs, while the 4.1% MoM drop during October 2026 points to persistent short-cycle headwinds. Holding the 14 rank in Nevada while carrying 100.0% category exposure implies that stabilization requires either share capture within Vapor Pens or selective diversification; the pattern indicates the brand’s positioning relies on regaining velocity at current price bands rather than further discounting, as incremental discounts have not translated to proportional demand recovery.

Oct-2026 Rank
Vapor Pens
#14
#28
Category
Share of Sales
Avg Item Price
YoY %
MoM %
Vapor Pens
100.0%
$51.52
-19.6%
-4.1%
Brass Knuckles

Competitive Landscape

Brass Knuckles sits at rank #28 in NY Vapor Pens for October 2026 with a 0-position year-over-year rank change from October 2025, and a 1-place slip versus July 2026 when it held #27; against this flat-to-slightly-down trajectory, Fernway climbed from #3 to #1 while expanding sales by 24.3%, and Jetty Extracts jumped from #17 to #5 alongside a 168.9% YoY sales gain, indicating Brass Knuckles’ stable rank amid accelerating top-tier movement. With a prior peak at #7 in December 2025 and no rank recovery over the last 12 months, the pattern implies Brass Knuckles is ceding relative momentum as leaders consolidate share and high-velocity entrants compress the path back into the top 10.

Brass Knuckles category ranking vs. nearest competitors
Brass Knuckles

Notable Products

Brass Knuckles sells primarily through all‑in‑one disposables, which took 70.7% of October 2026 sales while cartridges accounted for 28.4%. With the top 10 items capturing 39.2% of sales and Acapulco Gold Live Liquid Diamonds Disposable (1g) alone at 7.8%, most of its revenue is concentrated in a handful of disposable SKUs.

Product
Type
Share of Sales
Avg Price
vs. Peer Avg
MoM %
Acapulco Gold Live Liquid Diamonds Disposable (1g)
All-in-one Disposable
7.8%
$64.60
+53.2%
-4.7%
Blue Diesel Live Liquid Diamonds Disposable (1g)
All-in-one Disposable
5.3%
$51.77
+51.7%
+42.0%
Skywalker OG Liquid Live Diamonds Disposable (1g)
All-in-one Disposable
4.8%
$63.38
+45.9%
-5.3%
Maui Wowie Live Liquid Diamonds Disposable (1g)
All-in-one Disposable
3.7%
$41.96
+24.0%
-28.2%
Super Lemon Haze Live Liquid Diamonds Disposable (2g)
All-in-one Disposable
3.5%
$65.93
+47.2%
+40.0%
Maui Wowie Live Liquid Diamond Cartridge (1g)
Cartridge
3.3%
$70.06
+101.6%
-25.0%
Cherry Poppers Live Liquid Diamonds Disposable (2g)
All-in-one Disposable
2.9%
$68.78
+53.6%
+161.1%
The Truth Live Resin Liquid Diamonds Disposable (1g)
All-in-one Disposable
2.8%
$43.66
+19.0%
+2.2%
Guava Gelato Live Liquid Diamonds Cartridge (1g)
Cartridge
2.8%
$45.82
+25.9%
+37.6%
Girl Scout Cookies Live Resin Cartridge (1g)
Cartridge
2.4%
$73.16
+100.9%
+20.8%

Peer avg: average price of the same product type and package size in the same states that month.

View product & sales data

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Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.

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