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Sep-2025
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Overview
Market Insights Snapshot
Florist Farms has made notable strides in the New York market across various product categories. In the Edible category, Florist Farms maintained a steady presence, ranking 13th in June and July, with a slight improvement to 12th in August before dropping back to 13th in September. This consistency suggests a stable demand for their edible products despite fluctuations in sales figures, which saw a peak in July. Meanwhile, in the Flower category, Florist Farms experienced a gradual decline in rankings from 26th in June to 29th by September, indicating potential challenges in maintaining market share in this highly competitive segment.
In contrast, Florist Farms has shown robust performance in the Pre-Roll and Vapor Pens categories within New York. The brand consistently held the 4th position in Pre-Rolls throughout the observed months, reflecting strong consumer preference for their products. Similarly, in the Vapor Pens category, Florist Farms maintained a steady 6th place ranking from June to September, with a noticeable peak in sales during August. These stable high rankings in both categories highlight the brand's competitive edge and consumer appeal in these specific product lines. However, the absence of rankings in other states or provinces suggests that Florist Farms might not yet have a significant presence beyond New York, or they might not be reaching the top 30 in those regions.
Competitive Landscape
In the competitive landscape of Vapor Pens in New York, Florist Farms consistently maintained its position at rank 6 from June to September 2025. This stability in ranking indicates a steady performance amidst a competitive market. Notably, Rove held a strong position at rank 4, consistently outperforming Florist Farms, which suggests that Rove's market strategies might be more effective in capturing consumer interest. Meanwhile, Mfny (Marijuana Farms New York) also maintained a higher rank at 5, indicating a competitive edge over Florist Farms. Despite these challenges, Florist Farms did outperform Holiday, which remained at rank 8, suggesting that Florist Farms has a stronger market presence than some of its competitors. However, the consistent ranking of PAX at 7, just one rank below Florist Farms, highlights the need for Florist Farms to innovate and enhance its offerings to prevent potential overtaking by close competitors.
Notable Products
In September 2025, the top-performing product from Florist Farms was the Dutch Hawaiian Infused Pre-Roll 5-Pack (2.5g), maintaining its rank at number one for the second consecutive month with sales of 5,992 units. The Sleep - THC/CBN 1:1 Bedtime Blueberry Gummies 10-Pack (100mg THC, 100mg CBN) held steady at the second position, consistent with its ranking in August. Candy Jack Live Resin Infused Pre-Roll 5-Pack (2.5g) remained in third place, despite a decline in sales from the previous month. Notably, the Blue Dream Infused Pre-Roll 5-Pack (2.5g) entered the rankings at fourth place, indicating a strong performance for a new entrant. Witches Brew Live Resin Infused Pre-Roll 5-Pack (2.5g) reappeared in the rankings at fifth place, showing a resurgence after not ranking in August.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
