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Apr-2025
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Overview
Market Insights Snapshot
Florist Farms has shown varied performance across different product categories in New York. In the Edible category, Florist Farms maintained a steady 13th rank from January to March 2025 before edging up to 12th place in April. This suggests a consistent presence in the market with a slight upward trajectory. Meanwhile, the Flower category has seen more dynamic movement, with the brand climbing from 24th place in January to an impressive 15th position by April. This significant rise indicates a growing consumer preference for Florist Farms' offerings in this category, potentially driven by product quality or strategic marketing efforts.
In the Pre-Roll category, Florist Farms has maintained a strong and stable position, consistently ranking 3rd from January through April 2025. This stability highlights a well-established market presence that could be attributed to brand loyalty or high product satisfaction among consumers. Conversely, in the Vapor Pens segment, the brand has experienced a noteworthy ascent, moving from 22nd place in January to 13th by April. This upward trend suggests increasing consumer interest and possibly improved brand strategies or product innovations. However, Florist Farms' absence from the top 30 brands in other states and categories could indicate areas for potential growth or challenges in expanding their market reach beyond New York.
Competitive Landscape
In the competitive landscape of the New York pre-roll category, Florist Farms consistently holds the third position from January to April 2025, indicating a stable presence in the market. Despite maintaining its rank, Florist Farms faces stiff competition from top-ranked Ruby Farms, which dominates the category with the highest sales figures, and Dank. By Definition, which secures the second spot with impressive sales growth, particularly in February and March. Florist Farms' sales figures show a notable increase in March, aligning closely with Jetpacks, which remains at the fourth position. Meanwhile, Leal demonstrates upward mobility, climbing from eighth to fifth, potentially signaling a future threat if this trend continues. Florist Farms' consistent rank amidst these dynamics suggests a strong brand loyalty and market presence, yet highlights the need for strategic initiatives to further boost sales and challenge the leading competitors.
Notable Products
In April 2025, the top-performing product from Florist Farms was the Candy Jack Live Resin Infused Pre-Roll 5-Pack, which climbed to the number one position with impressive sales of 6388 units. The Witches Brew Live Resin Infused Pre-Roll 5-Pack, although dropping to second place, maintained strong sales performance. Dutch Hawaiian Infused Pre-Roll 5-Pack settled at the third rank, showing a consistent presence in the top three over the months. The Sleep - THC/CBN 1:1 Bedtime Blueberry Gummies 10-Pack held steady at fourth place, while the Happy - CBC/THC 1:1 Strawberry Lemonade Gummies 10-Pack re-entered the top five, marking a significant rise from its previous absence. Overall, the Pre-Roll category dominated the rankings, with slight shifts observed among the top contenders.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
