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Market Insights Snapshot
In May 2026, Canna Crispy’s mix was fully concentrated in Edible at 100.0% share, with year-over-year sales down 29.31% and month-over-month down 3.71%. Average price sat at $4.47, 3.13% below May 2025, while Edible held the top category position within the brand’s own portfolio at 100.0% share and a state-category rank of 28 in Oregon. The pattern implies single-category dependence amplifies volatility, where a 29.31% YoY decline paired with a 3.71% MoM dip suggests limited buffer against category-specific headwinds.
The May 2026 contraction in a 100.0% Edible mix, alongside a 3.13% YoY price decrease and a rank of 28 in Oregon, positions Canna Crispy as a value-leaning player competing primarily on price rather than breadth. With brand sales down 29.31% YoY but up 13.24% over 24 months, the combination of short-term decline and longer-horizon lift implies a need to stabilize within Edible while de-risking through pack-size or format differentiation rather than multi-category expansion in the near term.
Competitive Landscape
Canna Crispy sits at rank #28 in OR Edible in May 2026, down 3 positions from #25 in May 2025, and 2 positions from #26 in February 2026, indicating slippage from a peak of #23 in September 2025; meanwhile, Wyld held #1 year over year with a -3.2% sales change, and Gron / Grön stayed at #2 with a -0.7% sales change, while Good Tide climbed from #5 to #4 as Mule Extracts slipped from #4 to #5 with -17.0% YoY sales; this pattern implies Canna Crispy’s rank trajectory is drifting toward the middle tier unless retention or velocity recovers relative to peers consolidating in the top five.
Notable Products
Indica Peanut Butter Chocolate Crispy Treats (100mg) posted the steepest decline at -30.5% month over month, sliding to rank 6 while Hybrid Chocolate Crispy Treat (100mg) fell -34.4% to rank 8, and Sativa Strawberry Crispy Treats (100mg) dipped -6.9% at rank 5. Against that backdrop, Hybrid Original Crispy Treat (100mg) surged +49.9% to rank 2, while Sativa Fruity Crispy Treat (100mg) held rank 1 with a -5.1% pullback and Indica Fruity Crispy Treat (100mg) softened -9.6% at rank 4. With all top-10 items in Edible and multiple SKUs clustered across Sativa, Hybrid, and Indica variants, the mix points to reliance on a single format where growth hinges on a few flavor leaders rather than broad-based momentum.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
