.svg){kind=small}
Aug-2024
Sales
Trend
6-Month
Product Count
SKUs
Overview
Market Insights Snapshot
In Ohio, CannAscend | HASH has demonstrated notable fluctuations in its performance across the Concentrates category. Starting at rank 28 in May 2024, the brand dropped slightly to 30 in June before climbing to 21 in July, and then settling back at 27 in August. This indicates a dynamic presence in the market with a peak performance in July, which could suggest a successful promotional campaign or the launch of a popular product. The sales figures reflect this volatility as well, with a marked increase in July sales compared to previous months, but a subsequent decline in August, though still higher than the initial months.
The brand's presence in the top 30 for the Concentrates category in Ohio is a positive indicator, but the inconsistency in rankings suggests there are opportunities for improvement. The drop in rank from July to August might be a point of concern, indicating potential issues such as increased competition or market saturation. However, maintaining a position within the top 30 throughout the observed months is a testament to CannAscend | HASH's resilience and ability to adapt to market conditions. This performance trend is crucial for stakeholders to monitor as it provides insights into the brand's market strategies and consumer reception.
Competitive Landscape
In the competitive landscape of cannabis concentrates in Ohio, CannAscend | HASH has shown notable fluctuations in rank and sales over the past few months. While the brand experienced a significant improvement in July 2024, rising to the 21st position, it faced challenges in maintaining this momentum, dropping back to 27th in August 2024. This volatility is contrasted by the more stable performance of competitors such as Superflux, which consistently ranked higher, peaking at 13th in June 2024. Additionally, Garden Society and BaM / Body and Mind have also shown varying ranks but have not consistently outperformed CannAscend | HASH. The absence of #Hash from the top 20 in most months indicates a less competitive presence in the market. These insights suggest that while CannAscend | HASH has the potential to climb the ranks, it faces stiff competition and must strategize effectively to achieve sustained growth.
Notable Products
In August 2024, the top-performing product for CannAscend | HASH was Electric Peanut Butter Badder (0.85g) in the Concentrates category, which saw a significant jump to the first rank with sales of 108 units. Tropicana Cookies Live Rosin (0.85g), also in the Concentrates category, dropped to the second position despite consistently holding the top spot in previous months. Raspberry Dark Chocolate Rosin Caramels 11-Pack (110mg) in the Edible category secured the third rank, marking its first appearance in the top rankings since June. Gas Live Resin Badder (0.85g) maintained a strong presence, ranking fourth, though it experienced some fluctuation over the months. Black Jack Live Resin Luster Pod (0.85g) in the Vapor Pens category entered the top five for the first time, indicating a rising interest in this product.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
