CannAscend | HASH

Data Snapshot: Mar 05, 2024
CannAscend | HASH Cannabis Brand Logo
<$50K

Feb-2024

Sales

Decline

Trend

6-Month

4

Product Count

SKUs

CannAscend | HASH

Overview

Markets

CannAscend | HASH Locations

Product Trends

CannAscend | HASH Categories

CannAscend | HASH Sales

Market Insights Snapshot

CannAscend | HASH Historical Sales by Category

In the Ohio market, CannAscend | HASH has shown a varied performance across different cannabis product categories, with notable movements in rankings over the recent months. In the concentrates category, the brand maintained a presence within the top 30, although it experienced a gradual decline from 13th in November 2023 to 28th by February 2024. This downward trend might raise concerns about its competitive positioning, especially considering a significant drop in sales from $47,420 in November 2023 to $9,689 by February 2024. On the other hand, the edible category tells a different story, where despite starting outside the top 50 in November 2023, the brand saw a slight improvement in its ranking, moving up to 51st by February 2024. This was accompanied by an initial increase in sales, peaking in January 2024 before a slight decrease in February 2024.

However, the performance of CannAscend | HASH in the vapor pens category within the Ohio market presents a more challenging scenario. The brand significantly struggled to maintain its standing, plummeting from the 43rd position in November 2023 to 70th by February 2024, effectively placing it outside the top 30 brands in this category. This sharp decline is particularly noteworthy given the drastic fall in sales from $20,887 in November 2023 to merely $512 in February 2024. This trend indicates a substantial loss of market share and consumer interest in this segment, which could have broader implications for the brand's overall market strategy and product offerings in Ohio. Such a contrast in performance across different categories highlights the complex dynamics of consumer preferences and competitive landscapes in the cannabis industry.

Feb-2024 Rank
Concentrates
Edible
Vapor Pens
28
51
70
CannAscend | HASH

Competitive Landscape

In the competitive landscape of the concentrates category in Ohio, CannAscend | HASH has experienced notable fluctuations in its market position, as observed through changes in rank and sales from November 2023 to February 2024. Initially ranked 13th in November, CannAscend | HASH saw a decline, dropping to 28th by February 2024. This shift is indicative of the brand's performance relative to its competitors, such as Ancient Roots, which maintained a more stable position in the top 20, albeit also experiencing a slight decline. Noteworthy is Pure Ohio Wellness, which, despite starting lower at 30th in November, surpassed CannAscend | HASH by February, securing the 27th position. This dynamic suggests a competitive market where brand positions can shift significantly over a short period. The data points towards a need for CannAscend | HASH to strategize effectively to regain and improve its market standing amidst these fluctuations and the aggressive maneuvers of its competitors.

CannAscend | HASH market ranking for OH Concentrates

CannAscend | HASH

Notable Products

In February 2024, CannAscend | HASH saw Tropical Cherry Star Badder (0.84g) from the Concentrates category maintain its top position with sales reaching 344 units, marking it as the highest-selling product for the month. Following closely, Raspberry Dark Chocolate Rosin Caramels 11-Pack (110mg) from the Edible category secured the second rank, showing a slight improvement in sales from January to February. A new entrant, Tropical Cherry Star Badder (0.85g), also from the Concentrates category, made a surprising leap to the third rank, indicating a growing interest in concentrate products. The Do Hi Oh Live Resin Luster Pod (0.85g) from the Vapor Pens category improved its rank from fifth in January to fourth in February, despite a decrease in sales. Notably, the Blue Sunset Star Live Resin Pod (0.85g) was a top performer in previous months but did not make it into the top rankings for February, highlighting shifting consumer preferences within CannAscend | HASH's product lineup.

Product Rank
Category
Nov-2023
Dec-2023
Jan-2024
Feb-2024
Tropical Cherry Star Badder (0.84g)
Concentrates
>5
2
1
1
Raspberry Dark Chocolate Rosin Caramels 11-Pack (110mg)
Edible
>5
3
2
2
Tropical Cherry Star Badder (0.85g)
Concentrates
>5
>5
>5
3
Do Hi Oh Live Resin Luster Pod (0.85g)
Vapor Pens
>5
>5
5
4
Blue Sunset Star Live Resin Pod (0.85g)
Vapor Pens
3
>5
>5
>5
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