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Apr-2025
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Overview
Market Insights Snapshot
Holistic and Spiritual Health (HASH) has demonstrated notable performance in the Ohio market, particularly within the Concentrates category. Starting the year at rank 22, HASH made a significant leap to rank 11 in March, although it slightly dropped to rank 15 in April. This upward movement in March, with sales peaking at $86,868, indicates a strong consumer demand and effective market penetration during that period. However, the slight decline in April suggests potential challenges in maintaining momentum or increased competition. It's important to note that HASH did not make it into the top 30 brands in the Vapor Pens category for March and April, which could signify a need for strategic adjustments in this sector.
In the Concentrates category, HASH's performance in Ohio is a highlight, showing resilience and potential for growth despite fluctuations in rankings. The brand's absence from the top 30 in the Vapor Pens category during March and April raises questions about its competitive positioning and market strategy in this segment. The initial strong sales figures in January and February for Vapor Pens suggest there was a potential that was not sustained. Observing these trends, it becomes crucial for HASH to analyze the market dynamics and consumer preferences to better align its offerings and marketing strategies for sustained growth across different product categories.
Competitive Landscape
In the Ohio concentrates market, Holistic and Spiritual Health (HASH) demonstrated a significant fluctuation in its competitive standing from January to April 2025. Initially ranked 22nd in January, HASH made a remarkable leap to 11th place by March, reflecting a substantial increase in sales during that period. However, by April, the brand's rank slightly declined to 15th. This volatility in ranking highlights the competitive pressures within the market, especially from brands like CannAscend | HASH, which maintained a relatively strong presence, peaking at 12th in February. Meanwhile, HZ consistently improved its position, reaching 13th place by March and maintaining it in April, indicating a steady increase in sales. Another competitor, Wellspring Fields, also showed resilience, climbing to 14th in April. The dynamic shifts in rankings suggest that while HASH experienced a temporary surge, sustaining its competitive edge will require strategic efforts to counteract the consistent performance of its rivals.
Notable Products
In April 2025, the top-performing product for Holistic and Spiritual Health (HASH) was Cake Crasher Live Rosin Badder (1g) in the Concentrates category, reclaiming its position at rank 1 with impressive sales of 708 units. Following closely, Frosted Enigma Live Rosin Badder (1g) improved its rank to 2, although its sales dipped compared to March. Blueberry Muffin Live Resin Sugar (1g) dropped to rank 3 after leading in March, showing a significant decrease in sales. Cara Cookies Live Rosin Disposable (0.5g) maintained a steady rank at 4 in the Vapor Pens category, despite a slight decrease in sales. Notably, Aloha Lion Live Resin Cartridge (1g) was not ranked in April, suggesting a decline from its top position in January.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
