Canyon

Canyon’s June 2026 mix was concentrated in Edible at 94.41% share while Pre-Roll accounted for 5.59%, a configuration paired with a brand-level year-over-year sales change of -51.34% and a 24-month change of -76.90%. Within categories, Edible declined -52.89% YoY and -12.52% MoM, while Pre-Roll expanded 10.28% YoY and 584.25% MoM, shifting a small but rapidly growing tail against a contracting core; the brand’s average price fell -4.06% YoY to $13.44. In Colorado Edibles, Canyon sat at rank 25, which, combined with a double-digit MoM Edible drop and a Pre-Roll spike, implies that June 2026 performance leaned on a narrowing Edible base with emerging, volatility-driven contribution from Pre-Roll.

The mix shift implies Canyon is over-indexed to a declining Edible segment while testing or reactivating Pre-Roll as a secondary lever, with rank 25 in Colorado Edibles and a -12.52% MoM Edible slide indicating weaker near-term velocity versus category peers and a need to diversify away from a -52.89% YoY Edible contraction. The 584.25% MoM surge and 10.28% YoY growth in Pre-Roll, despite only 5.59% share, signals early elasticity where small absolute gains can offset part of the Edible drag, and the -4.06% YoY price decrease alongside a $13.44 average suggests price is being used more defensively than expansively; together, these dynamics imply Canyon’s positioning is shifting from an Edible-centric strategy toward a broader portfolio hedge that relies on maintaining Edible presence while scaling Pre-Roll to stabilize share and rank.