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Dec-2024
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Overview
Market Insights Snapshot
NFuzed has shown varying performance across different states and categories, particularly in the Edible category. In Colorado, NFuzed maintained a fairly strong presence, although there was a slight decline in rankings from September to December 2024, moving from 16th to 20th place. Despite the drop in ranking, December sales rebounded to levels similar to those seen in September, indicating a recovery in consumer demand. Conversely, in California, NFuzed did not make it into the top 30 brands in the Edible category throughout the months leading up to December 2024, suggesting challenges in gaining significant market traction in this competitive state.
Examining the trend in California, NFuzed's sales figures fluctuated, with a notable increase in November before declining again in December. This variability could reflect seasonal consumer behavior or promotional activities impacting sales. In contrast, in Colorado, while the rankings slipped, the sales figures showed a significant recovery in December, nearly matching the September figures. This suggests that while NFuzed faces competitive pressures, particularly in California, it still commands a resilient consumer base in Colorado, highlighting the importance of regional strategies tailored to specific market dynamics.
Competitive Landscape
In the competitive landscape of the Colorado edible market, NFuzed experienced fluctuating rankings from September to December 2024, indicating a dynamic market presence. Despite a drop from 16th to 20th place, NFuzed's sales rebounded in December, aligning closely with its September figures, suggesting resilience and potential for recovery. Comparatively, Coda Signature also displayed fluctuating ranks, ending December outside the top 20, which could indicate challenges in maintaining market share. Meanwhile, Dablogic showed a consistent improvement, securing the 19th spot by December, reflecting a positive sales trajectory. Zoobies demonstrated a notable ascent, climbing to 18th place with a significant sales boost in December, potentially posing a competitive threat. The absence of Bonanza Cannabis Company from the top 20 in November highlights the volatility and competitive pressures within this market segment. These insights suggest that while NFuzed faces stiff competition, its ability to recover sales indicates potential strategies for regaining rank and market position.
Notable Products
In December 2024, the top-performing product for NFuzed was Sour Classic Variety Fast Acting Gummies 10-Pack (100mg), maintaining its number one rank consistently from September through December, with a notable sales figure of 11,252 units. The CBD/THC 1:1 Sour Classic Variety Fast Acting Gummies held steady in second place throughout the same period. Sour Lemon Lifter Rosin Gummies 10-Pack (100mg) climbed to third place in December from its previous fifth-place position in November, showing a positive trend. The CBD/CBN/THC 1:2:4 Sleep Fast Acting Sour Gummies 10-Pack remained in fourth place, experiencing a slight decline in sales compared to previous months. Sour Blueberry Bubba Kush Rosin Gummies 10-Pack dropped to fifth place in December, seeing a decrease in sales from November.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
