.svg){kind=small}
Jun-2024
Sales
Trend
6-Month
Product Count
SKUs
Overview
Market Insights Snapshot
Captain Yeti has shown a consistent upward trend in the Washington pre-roll category over the past few months. Starting at rank 20 in March 2024, the brand improved to rank 18 in April and May, and further climbed to rank 17 by June. This steady improvement indicates a growing consumer preference and effective market penetration in the state. Despite being outside the top 30 brands in other states and categories, Captain Yeti's performance in Washington suggests a strong foothold in the pre-roll segment, with sales increasing from $212,259 in March to $247,305 in June.
While Captain Yeti's presence in other states and categories is currently not within the top 30, the brand's upward trajectory in the pre-roll category in Washington is promising. This could indicate potential for expansion and increased market share if similar trends can be replicated in other regions. Continual monitoring of their performance in Washington will be crucial to understanding whether this growth is sustainable and can be translated to other markets. The brand's ability to maintain and improve its ranking in a competitive category is a positive sign, though it remains to be seen if this success can be mirrored elsewhere.
Competitive Landscape
In the competitive landscape of the Washington state pre-roll category, Captain Yeti has shown a notable upward trend in rank and sales over the past few months. Starting from the 20th position in March 2024, Captain Yeti climbed to the 17th spot by June 2024, reflecting a consistent increase in sales from $212,259 to $247,305. This positive trajectory contrasts with competitors like Redbird (formerly The Virginia Company), which saw a slight decline in rank from 14th to 16th and fluctuating sales. Meanwhile, Falcanna experienced a rise from 17th to 15th, with a significant sales increase in June 2024. Additionally, 1988 and Treats have also shown improvements, but Captain Yeti's steady climb suggests a strengthening market presence and growing consumer preference. These insights indicate a competitive yet promising market environment for Captain Yeti, highlighting the brand's potential for continued growth.
Notable Products
In June 2024, the top-performing product from Captain Yeti was the Fucking Incredible Infused Pre-Roll (1g), which rose to the number one spot with notable sales of 1898 units. Following closely was the Calm The Fuck Down Hash Infused Pre-Roll (1g), which maintained a strong position at rank 2, up from rank 4 in April 2024. The Can I Pet That Dog?! Dipped Infused Pre-Roll (1g) secured the third rank, showing a consistent upward trend from its debut at rank 4 in May 2024. The Fucking Delightful Hash Infused Pre-Roll (1g) entered the rankings at position 4. Lastly, the Adulting is Bullshit Infused Pre-Roll (1g) dropped to rank 5 after being in the second position in May 2024.
Top Selling Cannabis Brands
