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Sep-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
Where to Buy
The Happy Cannabis is stocked at 95 licensed dispensaries across Michigan, Washington, and 4 other states, 32 of them in Michigan, with the deepest coverage in New Buffalo, Detroit, Monroe, Allegan, and Battle Creek. Search by ZIP code or city below to find the closest one, or filter by product type if you are after a specific format.
Market Insights Snapshot
The Happy Cannabis concentrated 77.93% of September 2026 sales in Pre-Roll, where year-over-year growth was 4.92% but month-over-month slipped 2.58%, while Flower expanded to 22.01% share with a 66.99% year-over-year surge and 19.07% month-over-month gain; Concentrates contracted to 0.06% share with a 94.57% year-over-year decline and a 2.81% month-over-month drop. Despite a 0.81% year-over-year decrease in average price to $12.85 and a rank of 10 in Pre-Roll within Washington, the mix shift indicates reliance on Pre-Roll for scale alongside accelerating Flower contribution, implying near-term volume stability from Pre-Roll with incremental growth momentum sourced from Flower.
With Pre-Roll still commanding 77.93% share but posting a 2.58% month-over-month dip against Flower’s 19.07% month-over-month rise and 66.99% year-over-year gain, the brand’s positioning tilts toward a high-volume base complemented by a faster-growing, higher-price tier. Holding the number 10 Pre-Roll rank in Washington while overall brand sales rose 12.95% year-over-year and trailed the 24‑month trend of −6.68% suggests a path where sustained Pre-Roll scale supports visibility as Flower expansion raises average basket quality, implying a strategy to defend share in Pre-Roll while reallocating mix to capitalize on Flower’s higher velocity and price realization.
Competitive Landscape
The Happy Cannabis sits at rank #10 in Washington Pre-Roll for September 2026, unchanged YoY from #10, while slipping 1 spot from #9 in June 2026 despite having peaked at #8 in April 2026; in contrast, Ooowee held #1 both YoY and currently, and Lifted Cannabis Co climbed from #5 YoY to #4 now, indicating rivals are consolidating positions as The Happy Cannabis oscillates within a narrow #8–#10 band. With Stingers slipping from #4 YoY to #5 and Phat Panda steady at #2, the stable #10 YoY alongside a 1-rank decline since June 2026 suggests The Happy Cannabis is holding share but not converting into upward mobility, implying a plateau that risks further drift without a trigger to break out of the #8–#10 corridor.
Notable Products
Gelato Cake Pre Roll 5-Pack (2.5g) posted the steepest decline in September 2026 at -12.6% and slid to rank 8, while Death By Candy Infused Pre-Roll 2-Pack (1.2g) fell -9.4% at rank 6. In contrast, Laughing Gas Infused Pre-Roll 2-Pack (1g) rose 25.3% to hold rank 3 and Gelato Cake Pre-Roll 2-Pack (1g) gained 5.8% at rank 2, signaling momentum concentrated in smaller pack formats. With the top 10 entirely composed of Pre-Roll SKUs and the leading Sex On The Beach Infused Pre-Roll 2-Pack (1.2g) dipping -1.2% at rank 1 on $17,226, the pack-size split points to consumers shifting toward 1–1.2g two-packs over multi-packs. The pattern implies The Happy Cannabis is leaning into infused two-packs as the commercial anchor while multi-pack exposure requires reconsideration to prevent further rank erosion.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
