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Nov-2025
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Overview
Market Insights Snapshot
Fire Bros. has shown a varied performance across different product categories in Washington. In the Concentrates category, the brand saw a fluctuation in its rankings, moving from 24th in August to 19th in October, before dropping out of the top 30 by November. This decline could be concerning, especially given the peak in sales during October. In contrast, their performance in the Flower category has been more stable, although there is a slight downward trend from 7th place in August to 11th in November. Despite this, Fire Bros. remains a strong contender in the Flower category, maintaining its position within the top 15 throughout the period.
In the Pre-Roll category, Fire Bros. experienced a dip in September, falling to 13th place, but managed to recover slightly to maintain the 11th position in the following months. This suggests a level of resilience in a competitive market. Meanwhile, their performance in the Vapor Pens category remained consistent, holding steady at 11th place from October to November. This consistent ranking, along with a notable increase in sales in October, highlights the brand's solid footing in the Vapor Pens market. Overall, while there are areas of concern, such as the drop in Concentrates, Fire Bros. continues to maintain a significant presence in several key categories in Washington.
Competitive Landscape
In the competitive landscape of vapor pens in Washington, Fire Bros. has maintained a steady position, holding the 11th rank for both October and November 2025. This stability is noteworthy given the dynamic shifts among its competitors. For instance, Snickle Fritz experienced a slight dip from 9th to 10th place in November, while EZ Vape improved its standing from 10th to 9th place. Meanwhile, Ooowee saw a decline, slipping from 10th in August to 12th by November. Notably, Hustler's Ambition demonstrated a significant upward trend, climbing from 18th in August to 13th in November, indicating a potential emerging threat. Despite these fluctuations, Fire Bros. has managed to increase its sales from October to November, suggesting a robust market presence and customer loyalty amidst a competitive environment.
Notable Products
In November 2025, the top-performing product for Fire Bros. was the Tamalez Pre-Roll 2-Pack (1g) in the Pre-Roll category, maintaining its first-place ranking from October, with impressive sales of 3,277 units. The Purple Milk Pre-Roll 2-Pack (1g) climbed to the second position from being unranked in October, indicating a resurgence in popularity. The Variety Pre-Roll 5-Pack (2.5g) held steady in third place, showcasing consistent demand over the months. Boofscotti Pre-Roll 2-Pack (1g) entered the rankings at fourth place, while Rainy Days - Crepe Ape (3.5g) maintained its fifth position. This analysis highlights a strong market preference for pre-rolls, with notable shifts in product rankings suggesting changing consumer interests.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
