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Where to Buy
Charlies is stocked at 20 licensed dispensaries across Arizona, with the deepest coverage in Mesa, Phoenix, Flagstaff, Tucson, and Apache Junction. Search by ZIP code or city below to find the closest one.
Market Insights Snapshot
Charlies operated as a single-category brand in August 2026, with Pre-Roll accounting for 100.0% of sales and placing the brand at rank 27 within Pre-Roll in Arizona. Within this sole category, sales declined 24.3% year over year while dropping 16.4% month over month, and the average price fell 21.3% year over year alongside a fully concentrated category mix. The pattern implies that a mono-category footprint magnifies exposure to Pre-Roll-specific headwinds, and the combination of a 24.3% YoY sales contraction with a 16.4% MoM pullback signals that pricing and velocity pressures are not being buffered by diversification.
With 100.0% of sales tied to Pre-Roll and a rank position of 27 in Arizona, Charlies’ positioning depends on capturing share within a single lane rather than balancing across categories that might offset a 21.3% YoY price reduction and a 16.4% MoM sales decline. This setup implies the brand is trading off margin for volume without sufficient mix-led cushioning, and the sustained 24.3% YoY contraction combined with a mid-pack rank suggests the current price architecture and pack configuration in Pre-Roll are not translating into the relative velocity needed to climb above rank 25.
Competitive Landscape
Charlies is ranked #27 in AZ Pre-Roll in August 2026, down 8 positions from #19 year over year, after sliding 10 spots since May 2026 from #17 to #27. The brand’s peak was #16 in November 2025, so the current #27 position represents an 11-place drop from that high, while category leaders shifted less: Jeeter held #1 year over year with 9.44% sales growth and STIIIZY stayed at #2 with 11.98% growth, whereas Anthem surged from #46 to #4 alongside a 1,006.96% lift. The contrast between Charlies’ 8-rank YoY decline and Anthem’s 42-rank climb, plus Jeeter’s and STIIIZY’s stability at #1 and #2, implies Charlies is losing relative velocity and risks further share erosion unless it counters momentum shifts consolidating at the top.
Notable Products
Dante Pre-Roll 5-Pack (3g) posted the steepest movement in August 2026 with a -58.3% month-over-month decline while holding rank 7, contrasted by Prickly Pear Pre-Roll 5-Pack (3g) up 83.9% at rank 5, indicating a sharp intra-portfolio bifurcation. Tropical Cherry Pre-Roll 5-Pack (3g) maintained rank 1 and Miracle Alien Cookies Pre-Roll 5-Pack (3g) held rank 2, while the Charlies x Canamo - Grape Milkshake x Peachscream Infused Pre-Roll 2-Pack (1.4g) climbed on a 49.6% MoM lift at rank 4 despite total category crowding. With eight of the top ten positions occupied by non-infused Pre-Roll 5-Packs, the demand tilt favors classic multi-pack formats over limited infused collabs, implying Charlies’s near-term growth will come from deepening assortment and velocity in 3g five-packs rather than expanding SKU novelty. The pattern points to prioritizing stable leaders at ranks 1–3 while selectively nurturing the single infused riser to hedge against volatility like the -58.3% drawdown.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
