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Aug-2024
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Overview
Market Insights Snapshot
Cheeba Chews has demonstrated notable performance in the Colorado market, consistently ranking within the top 10 in the Edible category over the past four months. Starting at rank 11 in May 2024, the brand improved its position to rank 9 in June, climbed further to rank 8 in July, and slightly dropped back to rank 9 in August. This consistent top 10 ranking highlights the brand's strong presence and steady demand in the Colorado market, with sales peaking in July at $310,943. In contrast, the brand's performance in Massachusetts has been less impressive, as it did not make it into the top 30 rankings in any of the past four months, indicating a need for strategic adjustments to boost its market visibility and sales.
In Missouri, Cheeba Chews showed a positive trend, improving its rank from 35 in May 2024 to 31 in August, with a notable increase in sales from $60,555 in May to $71,581 in August. This upward movement suggests growing consumer interest and potential for further market penetration. Meanwhile, in Nevada, the brand maintained a relatively stable position, hovering around ranks 24 and 25, but did not break into higher rankings. This stability in Nevada, while not as dynamic as in Missouri, indicates a consistent consumer base but also highlights the need for targeted marketing efforts to climb higher in the rankings.
Competitive Landscape
In the competitive landscape of the Colorado edibles market, Cheeba Chews has shown notable fluctuations in rank and sales over the past few months. Despite a strong performance in July 2024, where Cheeba Chews climbed to 8th place, the brand experienced a slight dip back to 9th place in August 2024. This fluctuation is significant when compared to competitors like Incredibles, which consistently maintained a higher rank, peaking at 8th place in August 2024 with a steady increase in sales. Meanwhile, Joygum has dominated the market, consistently holding the 7th rank and showing a remarkable upward trend in sales, reaching 598,276 in August 2024. On the other hand, Dixie Elixirs and Smokiez Edibles have remained relatively stable but lower in rank, indicating a less aggressive growth trajectory compared to Cheeba Chews. These insights suggest that while Cheeba Chews is competitive, there is room for strategic improvements to regain and sustain higher rankings in the dynamic Colorado edibles market.
Notable Products
In August 2024, the top-performing product from Cheeba Chews was the Sativa Chocolate Taffy 10-Pack (100mg), which saw impressive sales of 3,005 units and climbed to the number one spot from third place in July. The CBD/THC/CBG 1:1:1 Trifecta Be Happy Caramel Taffy (100mg CBD, 100mg THC, 100mg CBG) maintained its strong performance, holding steady at the second rank with consistently high sales figures. The Hybrid Caramel Chews 10-Pack (100mg) experienced a slight dip, moving from first place in July to third place in August. The CBN/THC 1:2 Sleepy Time Chocolate Taffy Chew 20-Pack (50mg CBN, 100mg THC) remained in fourth place, showing a steady trend in its ranking. Lastly, the Indica Chocolate Taffy 10-Pack (100mg) dropped to fifth place, continuing its decline from second place in May.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
