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Apr-2026
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Overview
Market Insights Snapshot
Flav's performance across different categories and states shows interesting trends, particularly in the edible category. In Arizona, Flav maintained a strong presence in the edible market, ranking consistently within the top 15 brands, though there was a noticeable decline from 8th in January to 14th by April 2026. This decline in rank corresponds with a decrease in sales from $269,320 to $189,742, indicating potential challenges in maintaining market share. Conversely, in Missouri, Flav's edible products held steady at the 31st position, which suggests a stable but less competitive presence in this state. Meanwhile, in New York, Flav's edibles fluctuated slightly, ending at 24th in April, down from 20th in February, reflecting a dynamic market environment.
In the flower category, Flav's performance varied significantly across states. In Arizona, Flav did not make it into the top 30 brands, suggesting limited influence in this category within the state. However, in Missouri, Flav showed a positive trajectory, climbing from outside the top 30 in January to 49th by April. This upward movement indicates growing acceptance or strategic improvements in their flower offerings. In New York, Flav's flower category saw a fluctuating pattern, peaking at 53rd in January and April, despite a dip in the intervening months. This could imply a competitive market where consumer preferences are rapidly shifting, posing both challenges and opportunities for Flav.
Competitive Landscape
In the competitive landscape of the New York flower category, Flav has experienced notable fluctuations in its market position over the first four months of 2026. Despite a challenging start with a rank of 53 in January, Flav's rank dipped to 76 in March before rebounding to 53 in April, indicating a potential recovery in market presence. This volatility contrasts with competitors like Old Pal, which maintained a relatively stable rank, peaking at 40 in February before slightly declining to 55 in April. Meanwhile, Veterans Choice Creations (VCC) consistently hovered around the 50s, suggesting steadier performance. High Falls Canna New York exhibited an upward trend early in the year, reaching a rank of 43 in March, although it slipped to 52 in April. Interestingly, Seed & Strain Cannabis Co. emerged in April with a rank of 56, indicating a new competitive presence. These dynamics suggest that while Flav faces stiff competition, its ability to rebound in April could signal strategic adjustments that may bolster its sales trajectory moving forward.
Notable Products
In April 2026, Flav's top-performing product was the Rainbow Sour Live Resin Gummy Belts 10-Pack (100mg), maintaining its first-place rank consistently from January to April, with sales reaching 7,237 units. The Sour Blueberry Live Resin Gummy Belts 10-Pack (100mg) also held steady in second place throughout the same period. The Strawberry Live Resin Gummy Belts 10-Pack (100mg) remained in third place, showing stable performance. The Sour Mango Live Resin Mega Gummy Belts (100mg) continued to rank fourth, with a slight decline in sales compared to previous months. Notably, the Green Apple Sour Live Resin Gummy Belts 10-Pack (100mg) entered the top five in April, indicating growing consumer interest in this product.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
