.svg){kind=small}
Aug-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
Where to Buy
Smackers is stocked at 111 licensed dispensaries across Missouri, California, and 2 other states, 59 of them in Missouri, with the deepest coverage in St. Louis, Kansas City, O'Fallon, Branson, and Cape Girardeau. Search by ZIP code or city below to find the closest one, or filter by product type if you are after a specific format.
Market Insights Snapshot
In August 2026, Smackers’ mix tilted toward Vapor Pens at 47.72% share with a month-over-month decline of 6.07% and a category rank of 29 in Missouri, while Edible held 40.83% share with 34.71% year-over-year growth and a 7.02% month-over-month increase; Pre-Roll contributed 11.46% share with a 145.76% month-over-month surge despite no year-over-year baseline. With brand-level sales up 208.58% year over year and the average price up 100.60% year over year to $29.54, the combination of a contracting Vapor Pens month-over-month and expanding Edible and Pre-Roll suggests the portfolio is rotating toward faster-turning formats, implying reduced dependence on a single inhalable anchor and more balanced revenue drivers.
The acceleration in Edible (34.71% year-over-year, 7.02% month-over-month) alongside a sharp Pre-Roll month-over-month lift of 145.76%, contrasted against a 6.07% month-over-month dip in Vapor Pens and a state-category rank of 29 in Missouri, indicates Smackers can trade off some Vapor Pens share to gain breadth without sacrificing total growth. This pattern implies that maintaining a diversified mix at roughly 40–48% Edible/Vapor Pens with an 11–12% Pre-Roll kicker can stabilize volatility from inhalables and support premiumization signaled by a 100.60% average price increase year over year, positioning Smackers to leverage Edible repeat purchase dynamics while using Pre-Roll spikes as episodic volume lifts.
Competitive Landscape
Smackers is ranked #29 in MO Vapor Pens in August 2026, down 6 positions from #23 in May 2026, and 3 places lower than #26 in June 2026, while Illicit / Illicit Gardens sits at #1 after improving 1 spot from #2 year over year and Good Day Farm climbed from #7 to #3 with a 59.1% YoY sales lift; this contrast with Smackers’ slide from its peak rank #23 in May 2026 to #29 in August 2026 implies a loss of share-of-choice as faster-rising leaders compress mid-tier positions.
Notable Products
The steepest movement in August 2026 was a decline: Hybrid Sour Apple Gummies 10-Pack (100mg) fell 21.5% month over month and slid to rank 5, while Strawberry Lemonade Rosin Gummies 10-Pack (100mg) rose 34.4% to rank 1, indicating a rotation within the Edible lineup rather than a category-wide drop. With eight of the top ten SKUs in August 2026 coming from Edibles, the category concentration is high even as Strawberry Lemonade Distillate Disposable (2g) held rank 7 with a flat 0.4% MoM, signaling that Vapor Pens contribute scale but not momentum this month. The mix implies Smackers is leaning into flavor-forward Edible variants to drive rank gains while Vapor Pens act as a stable revenue base, a setup that prioritizes breadth within gummies over expanding inhalables.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
