.svg){kind=small}
Jun-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
Market Insights Snapshot
In June 2026, Chowie Wowie was fully concentrated in Edible, with 100.0% category share and a category YoY decline of 23.36% alongside a MoM dip of 2.85%. Average price in Edible rose 26.95% YoY while overall brand sales fell 23.36% YoY, and rank in Edible sat at 7 in Alberta; the mix being 100% Edible means MoM softness of 2.85% directly translated into the brand’s monthly trend. The pattern implies price-led compression within a single-category footprint: a 26.95% price lift alongside a 23.36% sales contraction and a rank of 7 points to elasticity pressure concentrated entirely in Edibles.
With all volume tied to Edibles, the 2.85% MoM decline and 23.36% YoY contraction mean there is no category buffer to offset demand sensitivity at higher price points, and a rank of 7 indicates mid-pack positioning vulnerable to further share erosion if pricing stays 26.95% above last year. Given average price at $6.79 and 100.0% category dependence, the implication is that maintaining or improving rank will likely require either lowering effective price or expanding beyond Edibles to reduce exposure to a single category’s elasticity curve.
Competitive Landscape
Chowie Wowie sits at rank #12 in ON Edible for June 2026, down 4 places year over year from #8, and 2 places lower than March 2026’s #10, while also sitting 4 places below its peak of #8 from September 2025; in contrast, Spinach held #1 both this year and last and grew sales by 9.94%, and Wyld climbed from #4 to #3 with 21.94% sales growth, indicating rivals are gaining positional ground as Chowie Wowie loses it. With Olli advancing from #7 to #4 on 120.66% sales growth and No Future holding #5 while expanding 47.33%, the gap between Chowie Wowie’s current #12 and the top 5 widened both in rank and momentum; this rank trajectory implies that without a demand or assortment shift sufficient to reverse a 4-rank YoY slide, Chowie Wowie is set to drift further from tier-one consideration.
Notable Products
CBD/THC 1:1 Milk Chocolate (10mg CBD, 10mg THC) led the movement with a -33.3% MoM drop to $7.8k and sat at rank 9, while CBD/THC 1:1 Peanut Butter Balanced Chocolate 4-Pack (40mg CBD, 40mg THC) fell -21.9% at rank 10; in contrast, CBD/THC 1:1 Milk Chocolate 4-Pack (40mg CBD, 40mg THC) gained +11.2% at rank 5. The top four ranks were dominated by Edible chocolate SKUs, and across the top ten at least nine of ten were Edibles, indicating concentration in chocolate formats. CBD/THC 1:1 Solid Milk Chocolate Bar 2-Pack (10mg CBD, 10mg THC) held rank 1 with a -2.9% MoM change, and THC Solid Milk Chocolate Bar (10mg) at rank 2 inched up +1.3%, while CBD/THC 1:1 Peanut Butter Balanced Milk Chocolate (10mg CBD, 10mg THC) slid -14.2% at rank 3. The pattern implies Chowie Wowie’s commercial direction is anchored in chocolate Edibles with risk concentrated in lower-dose single units, while multipack formats absorb demand variability and protect share.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
