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Aug-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
Where to Buy
Crops is stocked at 113 licensed dispensaries across New Jersey, Illinois, and Utah, 55 of them in New Jersey, with the deepest coverage in Newark, Atlantic City, Union, Bloomfield, and Franklin Township. Search by ZIP code or city below to find the closest one, or filter by product type if you are after a specific format.
Market Insights Snapshot
In August 2026, Crops concentrated 75.36% of sales in Flower, where year-over-year sales fell 32.25% while month-over-month ticked up 0.18%, indicating stabilization within its core. Pre-Roll held 24.26% share with a 54.66% YoY decline and a 15.27% MoM drop, pulling mix away from multi-pack or value-driven formats. Vapor Pens accounted for 0.34% share with a 66.21% MoM decline and no year-over-year baseline, effectively exiting relevance alongside Concentrates at 0.04% share, which plunged 97.00% YoY and 90.98% MoM. With brand-level sales down 39.81% YoY and average price down 20.65%, the pattern implies Crops is compressing around Flower in New Jersey while shedding low-scale categories, using price to retain volume but not offseting share loss in Pre-Roll.
The mix shift implies a defensive posture: deeper reliance on Flower (ranked 10 in Flower for New Jersey) and retreat from small categories reduces portfolio breadth but can improve focus if MoM stabilization in Flower sustains. However, the 24.26% Pre-Roll share paired with a 15.27% MoM contraction and 54.66% YoY decline suggests format cannibalization or price-pack misalignment that is eroding basket mix faster than the 0.18% MoM uptick in Flower can compensate. Given a 20.65% decline in average price against a 39.81% sales contraction, the thesis is that discount-led tactics are not converting to incremental units outside Flower, and Crops will need pack architecture or assortment pruning to prevent further rank pressure beyond 10th in Flower.
Competitive Landscape
Crops sits at rank #10 in NJ Flower for August 2026, slipping 1 position year over year from #9 while holding flat versus three months ago at #10; this stability contrasts with a prior peak at #4 in April 2025, indicating a multi-quarter plateau below earlier highs. Competitively, Ozone advanced to #1 from #2 despite a -18.3% YoY sales change, while Find. climbed to #2 from #5 on 39.2% YoY growth, and Good Green jumped to #3 from #10 with 91.6% YoY growth; meanwhile, RYTHM edged down to #5 from #4 with a -7.0% YoY sales decline. The mix of upward mobility among competitors alongside Crops’ move from #9 to #10 implies share is consolidating into faster-growing peers, and without a rank rebound Crops is likely to remain a lower top-10 player rather than reattain its #4 peak.
Notable Products
With no month-over-month percentages reported for August 2026, the sharper signal comes from category concentration: six of the top ten SKUs are Flower while four are Pre-Roll, and the highest rank positions (1 and 2) are held by Lime OG Pre-Roll (1g) and High Society Pre-Roll (1g). Boston Tea Party (28g) sits at rank 3 with $61,291 in August 2026 sales while Fried Ice Cream (3.5g) and Lime OG (3.5g) anchor ranks 6 and 7, indicating range across both large-format and 3.5g Flower. The split—Pre-Rolls occupying ranks 1–2 and Flower filling ranks 3–10 with five SKUs in the 3.5g size—implies Crops is pairing impulse-friendly Pre-Rolls for traffic with core Flower for basket value, pointing to a mixed-format strategy optimized for both velocity and margin.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
