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Jul-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
Where to Buy
Crude Boys is stocked at 404 licensed dispensaries across Michigan, Massachusetts, and New Mexico, 295 of them in Michigan, with the deepest coverage in New Buffalo, Detroit, Monroe, Flint, and Kalamazoo. Search by ZIP code or city below to find the closest one, or filter by product type if you are after a specific format.
Market Insights Snapshot
Crude Boys concentrated 97.92% of July 2026 sales in Vapor Pens, up 1.97% month over month while down 26.89% year over year, indicating continued dependence on a single category despite overall brand sales falling 33.40% year over year. Secondary categories stayed marginal: Concentrates held 1.15% share with a 21.73% MoM decline and a 26.08% YoY drop, Pre-Roll was 0.56% share with a 6.48% MoM lift but a 28.30% YoY decline, and Flower shrank to 0.37% share with a 32.59% MoM decline and a 97.34% YoY fall. With an average price down 7.70% year over year to $8.72 and Vapor Pens ranked 8 in Michigan, the pattern implies pricing and rank pressure are being absorbed mainly within Vapor Pens while diversification remains too thin to offset category-specific headwinds.
The mix shift implies a deliberate trade-off: protecting Vapor Pens velocity through a 7.70% YoY price reduction while allowing peripheral categories to contract, as seen in Flower’s 97.34% YoY decline and Concentrates’ 21.73% MoM slide. Given Pre-Roll’s 6.48% MoM uptick alongside a low 0.56% share and Vapor Pens’ 1.97% MoM rise at 97.92% share, the short-term lift comes from incremental penetration within the core rather than meaningful portfolio breadth. The July 2026 configuration, combined with an 8th-place Vapor Pens rank in Michigan, implies the brand’s positioning is anchored to value-driven Vapor Pens where small MoM gains can stabilize share, but the near-elimination of Flower and minimal scale in Concentrates constrain future resilience if Vapor Pens growth stalls.
Competitive Landscape
Crude Boys sits at rank #8 in MI Vapor Pens in July 2026, down 2 positions year over year from #6, and 1 position lower than April 2026 when it held #7; the brand also trails its peak of #5 from January 2026, indicating a 3-rank slide from that high. In contrast, MKX Oil Company moved up from #3 to #1 with 42.9% year-over-year sales growth, while Society C surged from #14 to #4 alongside a 360.8% year-over-year sales increase. This mix—Crude Boys drifting from #6 to #8 while competitors either advance or expand—implies the brand’s rank trajectory is slipping into a mid-tier position unless share is recaptured from faster-rising rivals.
Notable Products
Cherry Zlushie Distillate Cartridge (1g) posted the standout move in July 2026 with +55.5% MoM and a rank at 7, while Alaskan Thunder Fuck Distillate Cartridge (1g) held rank 1 despite a -6.4% MoM dip, indicating demand is rotating toward mid‑table SKUs with sharper velocity. Blueberry Widow Distillate Cartridge (1g) and Maui Wowie Distillate Cartridge (1g) advanced to ranks 2 and 3 with +22.5% and +23.3% MoM, respectively, as Pineapple Express Distillate Cartridge (1g) flattened at -0.1% MoM near rank 4, showing gains are concentrated in flavor-forward variants rather than the long-time anchor. With all top ten products in Vapor Pens and only one raw-dollar leader at $168,158, the category concentration suggests Crude Boys is leaning into breadth within cartridges rather than diversifying into other form factors.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
