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Sep-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
Where to Buy
Crude Boys is stocked at 390 licensed dispensaries across Michigan and Massachusetts, 287 of them in Michigan, with the deepest coverage in New Buffalo, Detroit, Monroe, Flint, and Kalamazoo. Search by ZIP code or city below to find the closest one, or filter by product type if you are after a specific format.
Market Insights Snapshot
Crude Boys concentrated 99.24% of September 2026 sales in Vapor Pens, where category sales fell 36.98% year over year and 18.78% month over month, while the brand’s overall sales were down 42.27% YoY and average price declined 3.63% YoY. Minor lines showed sharper contractions: Concentrates dropped 91.72% YoY and 70.15% MoM with a 0.17% share, and Flower slid 98.79% YoY and 62.72% MoM with a 0.14% share; only Pre-Roll posted a 13.94% MoM rise despite a 74.90% YoY decline at 0.44% share. This mix points to a narrowed dependence on Vapor Pens that amplifies category downdrafts, while the small Pre-Roll uptick suggests limited elasticity outside the core.
The brand held rank 11 in Vapor Pens in Michigan, but with Vapor Pens down 18.78% MoM and 36.98% YoY, that position is vulnerable if the category softness persists and peripheral categories remain below 1% share. With average price at $8.88 against Vapor Pens’ $9.02, pricing sits slightly under the category locus, yet the 3.63% YoY price decline did not offset volume losses tied to a 42.27% YoY sales drop. The implication is that sustaining or improving rank 11 requires either regaining Vapor Pen velocity despite category contraction or building a modest hedge via Pre-Roll, as current sub-1% contributions from Concentrates and Flower offer little buffer.
Competitive Landscape
Crude Boys sits at rank 11 in MI Vapor Pens for September 2026, slipping 5 positions from rank 6 in September 2025, and down 3 spots from rank 8 in June 2026; by contrast, MKX Oil Company moved up from rank 3 to rank 1 while growing sales by 21.7%, and Society C accelerated from rank 12 to rank 4 with a 276.2% sales increase. Despite a peak at rank 5 in January 2026, Crude Boys now trails peers who advanced 2–8 ranks year over year, implying the brand’s rank trajectory points to share redistribution away from Crude Boys toward faster-rising incumbents and challengers unless mix or distribution shifts.
Notable Products
Pineapple Express Distillate Cartridge (1g) posted the steepest decline at -43.5% month over month while falling to rank 7, and Blueberry Widow Distillate Cartridge (1g) slid -15.0% at rank 2, signaling pressure on mid-table staples. At the top, Alaskan Thunder Fuck Distillate Cartridge (1g) held rank 1 despite a -9.0% drop, while Jack Herer Distillate Cartridge (1g) inched up +1.7% at rank 8, and Ghost Train Haze Distillate Cartridge (1g) was roughly flat at +0.2% at rank 6. With ten of the top ten coming from Vapor Pens and one leader generating $109,877, breadth within a single format is carrying the lineup but volatility within strains implies a need to rebalance assortment toward stable, repeatable SKUs.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
