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Nov-2025
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Overview
Market Insights Snapshot
In the state of Massachusetts, Crude Boys has maintained a consistent presence in the Vapor Pens category, holding steady at the fifth position from September through November 2025. This stability in ranking suggests a solid foothold in the market, despite a slight dip in sales from August to September, followed by a recovery in October. The brand's ability to sustain its ranking amidst fluctuating sales figures highlights its resilience and potential customer loyalty. It's noteworthy that Crude Boys did not break into the top 30 in other categories within Massachusetts, indicating a focused strategy or a potential area for growth.
In Michigan, Crude Boys shows a diverse performance across different categories. In the Vapor Pens category, the brand has shown a slight improvement, moving from the eighth position in August to the sixth in November, indicating a positive upward trend. However, in the Concentrates category, Crude Boys only appeared in the rankings in November, debuting at the 47th position. This late entry into the top 50 could suggest either a recent strategic shift or an emerging demand for their concentrates. The absence of rankings in previous months within this category might be seen as a challenge or an opportunity for growth, depending on the brand's strategic goals.
Competitive Landscape
In the competitive landscape of vapor pens in Michigan, Crude Boys has shown a consistent yet challenging position. From August to November 2025, Crude Boys maintained a rank between 6th and 8th, indicating a stable presence but also highlighting the competitive pressure from brands like Drip (MI) and Platinum Vape, which consistently held higher ranks at 4th and 5th respectively. Notably, Jeeter and Play Cannabis have shown upward trends, with Jeeter moving from 11th to 7th and Play Cannabis from 10th to 8th, suggesting a tightening competition. Despite a dip in sales from August to October, Crude Boys saw a recovery in November, which could be a positive indicator for future performance. This analysis underscores the importance for Crude Boys to innovate and strategize effectively to maintain and improve its market position amidst dynamic competitors in the Michigan vapor pen category.
Notable Products
In November 2025, the top-performing product from Crude Boys was the Alaskan Thunder Fuck Distillate Cartridge (1g) in the Vapor Pens category, maintaining its first-place ranking consistently since August. It achieved a notable sales figure of 31,822 units, showcasing a rebound from the previous month's slight dip. The Blueberry Widow Distillate Cartridge (1g) held steady at the second position, reflecting stable demand over the past few months. Maui Wowie Distillate Cartridge (1g) also demonstrated consistent performance, remaining in third place since September. Pineapple Express Distillate Cartridge (1g) re-entered the rankings in fourth place, while Grapes Of Wrath Distillate Cartridge (1g) debuted at fifth place, indicating growing interest in this new entry.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
