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Aug-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
Where to Buy
Dab Fx is stocked at 96 licensed dispensaries across Massachusetts, with the deepest coverage in Boston, Worcester, Holyoke, Pittsfield, and Easthampton. Search by ZIP code or city below to find the closest one, or filter by product type if you are after a specific format.
Market Insights Snapshot
In August 2026, Dab Fx concentrated 67.50% of sales in Pre-Roll with a 422.73% year-over-year surge and a 32.27% month-over-month gain, while Concentrates held 29.44% share with 113.17% YoY growth but a -5.52% MoM dip; Vapor Pens accounted for 3.07% share with -22.46% YoY and -31.54% MoM declines. The brand’s average price fell 29.29% YoY to $12.26 as Pre-Roll averaged $10.13 and Concentrates $22.27, aligning with a mix shift toward lower-priced Pre-Roll and away from higher-priced Vapor Pens; overall brand sales expanded 225.89% YoY as the Pre-Roll-heavy mix offset Vapor Pen contraction, implying that category breadth is narrowing even as growth concentrates in one lane.
Within Pre-Roll in Massachusetts, Dab Fx is ranked 33, and the 32.27% MoM lift in that category alongside a -5.52% MoM slide in Concentrates indicates momentum where the brand is already indexed, while the -31.54% MoM in Vapor Pens suggests deprioritization or weaker pull-through. With Pre-Roll now two-thirds of volume and Concentrates near one-third, pricing elasticity appears centered in value-oriented units (29.29% YoY price reduction) that expand reach but raise reliance on a single category rank position (33) for visibility; the pattern implies positioning as a Pre-Roll-led value player whose near-term share gains depend on sustaining Pre-Roll velocity while stabilizing Concentrates to prevent overexposure to one segment.
Competitive Landscape
Dab Fx sits at rank #33 in MA Pre-Roll in August 2026, improving 84 positions from #117 year over year and 10 positions from #43 three months ago; this new peak rank of #33 in August 2026 contrasts with Jeeter holding #1 both this year and last, and with Cali-Blaze moving from #6 to #2 alongside 146.3% year-over-year sales growth. While Dab Fx’s climb puts it within 28 ranks of the top-5, competitors like Nature's Heritage advancing from #4 to #3 and Northern Grown jumping to #4 from #14 signal a faster ascent near the top; the trajectory implies Dab Fx is transitioning from lower-tier visibility toward mid-pack relevance but must convert rank momentum into deeper share gains to threaten the top 10.
Notable Products
Tarantula - Melon Haze Infused Pre-Roll (1g) delivered the headline move in August 2026 with a 361.96% month-over-month surge into rank 2, while Tarantula - Mango Rush Infused Pre-Roll (1g) fell 68.67% to rank 8, marking the steepest decline. Cookie Crumbs Infused Pre-Roll (1g) also jumped 226.48% to rank 1, and Tarantula - Canal Street Runtz Infused Pre-Roll (1g) rose 231.41% to rank 5, whereas Tarantula - Pineapple Kush Infused Pre-Roll (1g) contracted 33.69% at rank 6. Eight of the top ten are Pre-Roll SKUs, and the single Concentrates entry, Mac V2 Cured Crumble (1g), sits at rank 9 with $12,170 in August 2026 sales. The skew toward high-velocity infused Pre-Rolls with extreme MoM dispersion implies Dab Fx is consolidating share around a few breakout formats while culling underperforming flavor variants.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
