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Apr-2026
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Overview
Market Insights Snapshot
In the state of Illinois, Dabl's performance in the concentrates category shows some fluctuations over the months observed. Starting outside the top 30 in January 2026, Dabl managed to climb into the rankings at 29th place in February and maintained a presence in March at 30th, before slipping slightly to 32nd in April. This indicates a brief period of increased competitiveness in the Illinois market, although the drop in April suggests a potential challenge in sustaining this momentum. Despite these fluctuations, the brand's sales figures reveal a significant spike in February, hinting at a possible promotional effort or increased consumer interest during that period.
Meanwhile, in Massachusetts, Dabl has consistently maintained a stronger foothold within the concentrates category. Beginning at 18th place in January 2026, the brand improved its ranking to 16th in February and further to 15th in March, before returning to 16th in April. This relatively stable performance suggests a solid brand presence and consumer base in Massachusetts. The sales figures in Massachusetts also reflect a steady upward trend from February to April, indicating sustained consumer demand. The consistent ranking within the top 20 highlights Dabl's competitive edge in this state, contrasting with its more volatile performance in Illinois.
Competitive Landscape
In the Massachusetts concentrates market, Dabl has shown a consistent performance, maintaining a steady rank from January to April 2026, with a slight dip in March. Despite this consistency, Dabl faces significant competition from brands like Theory Wellness and The Heirloom Collective. Notably, The Heirloom Collective made a remarkable jump from being outside the top 20 in January to securing the 11th position in March, indicating a strong upward trend that could pose a threat to Dabl's market position. Meanwhile, Sweetgrass Botanicals and Regenerative have shown fluctuating ranks, with Sweetgrass Botanicals experiencing a gradual decline. These dynamics suggest that while Dabl's sales have remained relatively stable, the brand must strategize to counter the upward momentum of competitors like The Heirloom Collective to enhance its market share and rank.
Notable Products
In April 2026, the top-performing product for Dabl was Lemon Fatman Live Dablicator (1g) in the Concentrates category, maintaining its first-place ranking from March. Notably, the Blue Dream Live Resin Dablicator (1g) debuted in the rankings at second place with significant sales of 264 units. Blue Power Live Resin (1g) also entered the rankings for the first time, securing third place. Dabl RSO Dablicator (1g) dropped to fourth place from its previous rank of first in January and second in February, with sales decreasing to 209 units in April. Super Boof Live Resin Budder (0.5g) moved down to fifth place, experiencing a decline in sales from March.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
