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Apr-2025
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Overview
Market Insights Snapshot
Regenerative's performance in the Massachusetts market has shown notable fluctuations across different categories. In the Concentrates category, Regenerative has experienced significant ranking changes, starting at 13th place in January 2025 and dropping to 30th by February. The brand managed to climb back to 21st in March, but fell again to 30th in April. This erratic movement indicates a volatile presence in the Concentrates market, suggesting opportunities for improvement in maintaining a stable position. The sales figures reflect these shifts, with a peak in January followed by a decline in February, and a recovery in March before another drop in April.
Meanwhile, in the Vapor Pens category, Regenerative's performance has been more consistent, albeit outside the top 30 brands. Starting at 91st place in January, the brand improved its rank to 73rd by February and maintained a similar position through April. This steady upward trajectory, while not breaking into the top 30, suggests a gradual strengthening of their market presence in this category. The sales figures support this trend, as they have shown a consistent increase from January through April. This performance paints a picture of Regenerative's strategic positioning, focusing on gradual growth and stability in the Vapor Pens segment, contrasting with the more turbulent journey in Concentrates.
Competitive Landscape
In the Massachusetts Vapor Pens category, Regenerative has demonstrated a notable upward trend in its rankings from January to April 2025, moving from 91st to 72nd place. This improvement is significant when compared to competitors like The Heirloom Collective, which experienced fluctuating ranks, and Harbor House Collective, which maintained a relatively stable position in the mid-60s. Notably, Smyth Cannabis Co. entered the top 100 in March and quickly rose to 67th by April, indicating a strong market entry. Meanwhile, Springtime only appeared in the rankings in April at 75th, suggesting a late but potentially impactful entry. Regenerative's consistent sales growth, culminating in a higher rank than several competitors, highlights its strengthening market presence and potential for continued success in this competitive landscape.
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Notable Products
In April 2025, the top-performing product from Regenerative was the Lemon Slushie Live Resin Cartridge (1g) in the Vapor Pens category, achieving the number one rank with sales of 548 units. Sticky Rice x Grandi Candy Live Sugar (1g) in the Concentrates category moved up to the second position from fourth in March, indicating a notable increase in popularity. Strawnana Smoothie Live Resin Cartridge (1g) also saw a rise, securing the third spot from a previous absence in March rankings. Blueberry Muffin Live Resin Cartridge (1g) dropped to fourth place from a second-place ranking in March, showing a slight decline in sales momentum. Cherry Gar-See-Ya Live Badder (1g) rounded out the top five, slipping from third to fifth place, reflecting a decrease in its sales figures.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
