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Dec-2025
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Overview
Market Insights Snapshot
In the dynamic cannabis market, Dabtastic's performance across various states and categories has shown interesting trends. Focusing on the Concentrates category in Washington, Dabtastic has experienced some fluctuations in its rankings over the last few months of 2025. Starting at 12th place in September, the brand improved its standing to 11th in October, which was followed by a slight decline to 15th in November and 16th in December. Despite these shifts in rankings, Dabtastic's sales have shown resilience, with a notable increase from October to December, suggesting a potential strategic maneuver or market adaptation that could be influencing sales positively.
However, Dabtastic's absence from the top 30 brands in other states and categories indicates potential areas of concern or opportunities for growth. The lack of presence in these rankings could be interpreted as a gap in market penetration or brand recognition outside of their established markets. This absence highlights the potential for Dabtastic to explore new strategies or product innovations to expand its footprint beyond the Washington market. The brand's performance in its home state serves as a foundation from which it can leverage its strengths to explore new territories and categories.
Competitive Landscape
In the Washington concentrates market, Dabtastic experienced a notable fluctuation in its ranking from September to December 2025, dropping from 12th to 16th position. This decline in rank is particularly significant given the competitive landscape, where brands like Crystal Clear maintained a relatively stable position, hovering around the 13th to 15th ranks, and Hustler's Ambition saw a significant rise from 27th to 15th. Despite these shifts, Dabtastic's sales figures showed resilience with a slight increase from November to December, suggesting a potential for recovery. Meanwhile, Dabs 4 Less and Amber Drops also demonstrated upward trends in both rank and sales, indicating a highly dynamic market environment where Dabtastic must strategize effectively to regain its competitive edge.
Notable Products
In December 2025, the top-performing product for Dabtastic was the Sativa Wax 3-Pack (3g) in the Concentrates category, maintaining its consistent number one rank since September. The Indica Wax 3-Pack (3g) showed a notable rise, moving up to the second position from its steady third-place ranking in previous months, with sales reaching 1547. Alien Rock Candy Sugar Wax (1g) dropped to third place but remained a strong contender in the Concentrates category. Kandyland Wax (1g) improved its performance, securing the fourth spot after being fifth in November. The Hybrid Wax 3-Pack (3g) re-entered the rankings in December at fifth place, showing a resurgence after being absent in November.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
