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Aug-2025
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Overview
Market Insights Snapshot
Dabstract has shown significant performance improvements in the Concentrates category across multiple states. In Illinois, the brand made noticeable strides, climbing from the 24th position in May 2025 to 14th by August 2025, indicating a strong upward trend. This positive movement was accompanied by a steady increase in sales, reflecting growing consumer interest and market penetration. Meanwhile, in Washington, Dabstract consistently ranked within the top 10, improving its position from 7th in May to an impressive 3rd place by August, showcasing its dominance and competitive edge in the state.
In the Vapor Pens category, Dabstract's performance varied significantly across states. In Illinois, the brand maintained a stable presence in the rankings, holding the 22nd position in both July and August 2025, with a consistent increase in sales figures. However, in Michigan, Dabstract's rank fluctuated, starting at 64th in May and reaching 50th in July before slightly dropping to 52nd in August, indicating challenges in maintaining a strong foothold in this market. In contrast, the brand exhibited steady performance in Washington, consistently ranking 7th, which underscores its solid market presence and consumer loyalty in the state.
Competitive Landscape
In the competitive landscape of vapor pens in Washington, Dabstract has maintained a steady presence, consistently ranking at 7th place in both July and August 2025, showing a slight improvement from its 8th position in May and June. This upward trend in rank is accompanied by a notable increase in sales, with August figures surpassing those of July. In contrast, EZ Vape experienced a decline, dropping from 7th in May and June to 9th in August, alongside a decrease in sales. Meanwhile, Full Spec and Plaid Jacket have consistently outperformed Dabstract, holding 5th and 6th ranks respectively, with robust sales figures. Flipside, while trailing behind Dabstract, showed a positive trend by improving its rank from 10th in June to 8th in August. These dynamics suggest that while Dabstract is making gains, it faces stiff competition from brands like Full Spec and Plaid Jacket, which continue to lead in both rank and sales.
Notable Products
In August 2025, the top-performing product for Dabstract was the Sunset Sherbert Live Resin Cartridge (1g) in the Vapor Pens category, securing the number one rank with sales figures reaching 1997 units. Following closely was the White Fire OG Live Resin Cartridge (1g), also in Vapor Pens, ranked second. The Slapz Live Resin Disposable (1g) and Fumez Live Resin Disposable (1g) took third and fourth places, respectively. Notably, the OG Chem Live Resin Distillate Cartridge (1g) saw a decline, dropping from second place in June to fifth in August. This change indicates a shift in consumer preference towards other products within the same category.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
