Nov-2025
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Overview
Market Insights Snapshot
Dabstract has demonstrated varying performance across different states and product categories over recent months. In the state of Illinois, the brand's ranking in the Concentrates category has seen a decline, moving from 15th place in August 2025 to 24th place by November 2025. This downward trend could be indicative of increased competition or shifting consumer preferences in the state. Meanwhile, in the Vapor Pens category, Dabstract's ranking has fluctuated, showing a slight improvement from 28th place in October to 25th in November, suggesting some resilience in this category despite market challenges.
In Washington, Dabstract has maintained a steady presence in both the Concentrates and Vapor Pens categories. The brand consistently held the 3rd position in Concentrates from August through November 2025, indicating strong brand loyalty or a competitive edge in this segment. Similarly, the Vapor Pens category has seen Dabstract maintain a stable ranking, holding firm at 7th place for three out of the four months surveyed. However, in Michigan, Dabstract's absence from the top 30 in recent months in the Vapor Pens category highlights potential challenges or opportunities for growth in this market. These mixed performances across states and categories provide a nuanced picture of Dabstract's market positioning and potential areas for strategic focus.
Competitive Landscape
In the competitive landscape of vapor pens in Washington, Dabstract has maintained a consistent position at rank 7 from August to November 2025, demonstrating stability in a dynamic market. Despite a slight dip in sales in September, Dabstract's sales rebounded in October and continued to grow in November. This resilience is notable when compared to competitors like EZ Vape, which fluctuated between ranks 9 and 10, and Flipside, which experienced a decline in sales and rank over the same period. Meanwhile, Full Spec and Plaid Jacket consistently outperformed Dabstract in both rank and sales, holding steady at ranks 5 and 6, respectively. These insights suggest that while Dabstract is a strong contender, there is potential for growth if it can capture market share from higher-ranked brands.

Notable Products
In November 2025, Dabstract's top-performing product was the Golden Pineapple Live Resin Cartridge (1g) in the Vapor Pens category, maintaining its number 1 rank from October with sales of 1991 units. The Purple Starfruit Live Resin Disposable (1g) took the second spot, indicating a strong market entry. The Golden Pineapple Live Resin Disposable (1g) followed closely in third place. The Kauai Live Resin Cartridge (1g) secured the fourth rank, showcasing a solid performance. Meanwhile, the OG Chem Live Resin Distillate Cartridge (1g) dropped to fifth place from its previous second place in October, reflecting a decline in sales momentum.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.







