Daily Special

Data Snapshot: Jul 04, 2024
Daily Special Cannabis Brand Logo
$100K+

Jun-2024

Sales

Decline

Trend

6-Month

44

Product Count

SKUs

Daily Special

Overview

Daily Special is a no-nonsense marijuana brand known for offering high-quality THC-rich cannabis at a reasonable price. This straightforward brand, supplied by EastCann Cannabis, is part of a diverse portfolio that includes brands such as Whistler, Being, and Greybeard, as well as CBD-focused brands like Reliva and KG7. With a balanced, mellow experience brought about by its hybrid variants, Daily Special aims to serve its consumers with transparency and quality, devoid of marketing extravagance.
Markets

Daily Special Locations

Product Trends

Daily Special Categories

Daily Special Sales

Market Insights Snapshot

Daily Special Historical Sales by Category

Daily Special has shown varied performance across different categories and provinces. In Alberta, the brand's ranking in the Capsules category has seen a slight decline from 10th in March 2024 to 12th in June 2024, with sales following a downward trend. In the Flower category in Alberta, Daily Special did not rank in the top 30 in June 2024, indicating a significant drop from its 91st position in March and April. This could be seen as a negative movement for the brand in this highly competitive category. Interestingly, the brand's Vapor Pens category in Alberta only appeared in the rankings in March 2024 at 73rd, and then disappeared from the top 30 altogether, suggesting a potential area for improvement.

In British Columbia, Daily Special's performance in the Vapor Pens category improved from 53rd in March 2024 to 43rd in April 2024, before dropping out of the top 30 in May and June. This fluctuation indicates a volatile market presence in this category. In Ontario, the brand's Concentrates category entered the rankings at 55th in May 2024 and improved slightly to 50th in June 2024. Meanwhile, in the Flower category in Ontario, the brand consistently ranked in the 70s and 80s, but saw a gradual decline, ending at 86th in June. In Saskatchewan, Daily Special's Flower category experienced a significant drop from 18th in March 2024 to 43rd in June 2024, reflecting a considerable loss in market position over the months.

Jun-2024 Rank
Capsules
Flower
Vapor Pens
Concentrates
12
86
50
43
Daily Special

Competitive Landscape

In the competitive landscape of the Flower category in Ontario, Daily Special has experienced a notable decline in rank and sales over the past few months. Starting from a rank of 77 in March 2024, Daily Special has dropped to 86 by June 2024. This downward trend is accompanied by a significant decrease in sales from $127,693 in March to $89,225 in June. In contrast, competitors such as Ness have shown more resilience, with their rank fluctuating but ultimately improving from 78 in March to 88 in June, and maintaining relatively stable sales. Similarly, Dab Bods has seen a slight improvement in rank from 96 to 87, with a consistent sales performance. Meanwhile, Seeker has maintained a strong position, ranking 69 in March and 81 in June, with sales peaking at $149,602 in May before a slight decline. The emergence of Homestead Cannabis Supply in June, ranking 83, also adds to the competitive pressure. These trends indicate that Daily Special needs to reassess its market strategy to regain its competitive edge in the Ontario Flower market.

Daily Special market ranking for ON Flower

Daily Special

Notable Products

In June 2024, the top-performing product for Daily Special was El Chemino (3.5g) in the Flower category, maintaining its first-place ranking for four consecutive months despite a drop in sales to $2,466. Indica (3.5g) held steady in the second position, consistent with its rank from May 2024. Gasberry Pie (3.5g) remained in the third spot, showing a consistent decline in sales over the months. Sativa J's Pre-Roll 7-Pack (2.1g) moved up to fourth place, reappearing in the rankings after being unranked in May. Lil Bits - Sour Mango Soft Chews 10-Pack (10mg) continued to rank fifth, showing a steady but declining presence in the Edible category.

Product Rank
Category
Mar-2024
Apr-2024
May-2024
Jun-2024
El Chemino (3.5g)
Flower
1
1
1
1
Indica (3.5g)
Flower
>5
5
2
2
Gasberry Pie (3.5g)
Flower
2
2
3
3
Sativa J's Pre-Roll 7-Pack (2.1g)
Pre-Roll
5
4
>5
4
Lil Bits - Sour Mango Soft Chews 10-Pack (10mg)
Edible
4
>5
5
5
View product & sales data

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