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Nov-2025
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Overview
Market Insights Snapshot
Kolab's performance in the vapor pens category has shown varied results across different provinces. In Alberta, the brand maintained a stable position, ranking 8th in August and September 2025, and slightly dropping to 9th in October and November 2025. This consistency in the top 10 indicates a strong foothold in the Alberta market, though there is a downward trend in sales over these months. In British Columbia, Kolab experienced more fluctuation, peaking at 13th in September before a sharp drop to 32nd in October, and then recovering to 16th in November. Such volatility suggests a competitive landscape where Kolab's market position is more susceptible to changes. Meanwhile, in Saskatchewan, Kolab's rankings hovered around the late teens, with a slight improvement from 19th to 18th in November, indicating a steady but modest presence.
In the Ontario market, Kolab's performance in vapor pens has seen a gradual decline in rankings from 10th in August to 15th by November 2025, reflecting a potential challenge in maintaining its competitive edge. The sales figures in Ontario mirror this trend, with a noticeable decrease over the months. In the concentrates category, Kolab's presence in Ontario is less robust, as it did not rank within the top 30 by November 2025, despite being ranked 35th in September. This absence from the top rankings highlights a potential area for growth or strategic adjustment. Overall, Kolab's performance across these categories and provinces underscores the varied dynamics of the cannabis market and the need for adaptive strategies to sustain and enhance market position.
Competitive Landscape
In the competitive landscape of vapor pens in Ontario, Kolab has experienced a notable decline in its market position over the past few months. From August to November 2025, Kolab's rank dropped from 10th to 15th, indicating a significant shift in consumer preferences or competitive dynamics. During this period, Kolab's sales also saw a downward trend, contrasting with competitors like Jonny Chronic, which improved its rank from 20th to 13th, showcasing a strong upward trajectory in sales. Meanwhile, Purple Hills maintained a relatively stable position, though it briefly fell behind Kolab in October. LITTI and Wild West also experienced fluctuations, but neither saw the same level of decline as Kolab. These shifts suggest that Kolab may need to reassess its market strategies to regain its competitive edge in this dynamic market.
Notable Products
In November 2025, the top-performing product for Kolab was White Grape Liquid Diamonds Disposable (1g) in the Vapor Pens category, maintaining its consistent first-place rank from previous months despite a decline in sales to 7489 units. Yuzu Honey Diamonds Distillate Cartridge (1g) secured the second spot, showing resilience by climbing back from a third-place ranking in October. Pink Lychee Diamonds Distillate Cartridge (1g) ranked third, swapping places with Yuzu Honey Diamonds compared to the previous month. Strawberry Ice Diamonds Distillate Cartridge (1g) emerged as a new entry in the rankings, taking the fourth position. Meanwhile, Pure Liquid Diamonds Disposable (1g) slipped to fifth place, continuing its gradual decline in ranking and sales over the months.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
