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Aug-2025
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Overview
Market Insights Snapshot
In British Columbia, DEALR has shown varied performance across its product categories. In the Flower category, DEALR experienced a slight dip in its ranking from May to August 2025, moving from 13th to 15th place. This decline is reflected in their sales figures, which decreased from $631,307 in May to $442,984 in August. Conversely, their performance in the Pre-Roll category has been more stable, maintaining a position within the top 20 throughout the same period, although they did experience a slight drop in June. Despite fluctuations, the Pre-Roll sales trend appears more positive, with sales increasing from June to August.
In Ontario, DEALR's presence in the Flower category has been inconsistent, with the brand not appearing in the top 30 for June and July 2025. However, they re-emerged in August at the 80th position, indicating a potential recovery. In the Pre-Roll category, DEALR maintained a steady presence, with rankings hovering in the low 70s throughout the summer months. This stability suggests a consistent demand for their Pre-Roll products in Ontario, despite a slight dip in sales from July to August. The contrasting performances across these categories highlight the brand's varying degrees of market penetration and consumer preference in Ontario.
Competitive Landscape
In the competitive landscape of the Flower category in British Columbia, DEALR has experienced notable fluctuations in its ranking and sales performance from May to August 2025. DEALR's rank improved from 13th in May to 9th in June, marking a significant upward movement, but subsequently dropped to 12th in July and further to 15th in August. This decline in rank coincides with a decrease in sales from June to August, suggesting potential challenges in maintaining market share. In contrast, 1964 Supply Co showed a positive trend, moving from 18th in June and July to 14th in August, with a corresponding increase in sales. Meanwhile, Weed Me experienced a decline in rank from 10th in June to 13th in August, with a consistent drop in sales, indicating potential market saturation or increased competition. Grasslands and Woody Nelson also exhibited fluctuations, with Grasslands maintaining a lower rank and Woody Nelson making a notable jump to 15th in July. These dynamics highlight the competitive pressures DEALR faces and the importance of strategic adjustments to regain and sustain higher rankings and sales in the British Columbia Flower market.
Notable Products
In August 2025, Sweet Jesus Pre-Roll 5-Pack (2.5g) maintained its top position as the leading product for DEALR, with sales reaching 7563 units. Yuzu Mac Pre-Roll 3-Pack (3g) debuted strongly, securing the second spot in the rankings. Pink Euphoria Pre-Roll 5-Pack (2.5g) held steady at third place, although its sales decreased slightly compared to July. Iced Zuchi Pre-Roll 5-Pack (2.5g) entered the rankings at fourth position, demonstrating a notable performance for a new entry. Chemical Romance Pre-Roll 5-Pack (2.5g) slipped to fifth place, showing a decline from its previous third position in June.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
