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Aug-2025
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Overview
Market Insights Snapshot
In Oregon, Disco Dabs has shown a notable performance in the Concentrates category over the summer months. From May to August 2025, the brand improved its ranking, moving from 21st to 19th place. This upward trend is complemented by a consistent increase in sales, indicating a strengthening position in the market. However, their performance in the Pre-Roll category tells a different story, as they did not break into the top 30, with rankings slipping further away from this threshold. This suggests a need for strategic adjustments in their approach to Pre-Rolls in Oregon.
Disco Dabs' performance in the Vapor Pens category in Oregon presents a mixed picture. While the brand maintained a relatively stable presence, ranking between 28th and 31st from May to August, the sales figures reveal fluctuations that may warrant further analysis. This stability in rankings, despite the sales variations, could indicate a competitive but stable market position. Overall, Disco Dabs appears to have a strong foothold in the Concentrates and Vapor Pens categories, but the brand might need to reassess its strategy for Pre-Rolls to enhance its market presence in Oregon.
Competitive Landscape
In the Oregon Vapor Pens category, Disco Dabs has experienced fluctuating rankings over the past few months, indicating a competitive landscape. While Disco Dabs ranked 28th in May 2025, it dropped to 35th in June and slightly improved to 33rd in July, before climbing back to 31st in August. This volatility suggests that Disco Dabs is facing stiff competition from brands like Orchid Essentials, which consistently maintained a higher rank, peaking at 27th in June and July. Similarly, Piff Stixs has also shown resilience, maintaining a rank within the top 30 throughout the period. Despite these challenges, Disco Dabs' sales figures indicate a recovery trend from the dip in June, suggesting potential for growth if the brand can leverage strategic marketing and product differentiation to enhance its market position.
Notable Products
In August 2025, the top-performing product from Disco Dabs was Blueberry Margie Pre-Roll (1g) in the Pre-Roll category, reclaiming its position at the top from July. Hawaiian Jack Shatter (1g) in the Concentrates category debuted impressively at the second position with notable sales of 598 units. Lebanese Gold Hashish (1g) slipped to third place, marking a drop from its previous top rank in July. Tigers Blood Shatter (1g) made its first appearance in the rankings at fourth place, followed by Cosmic Express Shatter (1g) at fifth. These shifts indicate a dynamic change in consumer preferences within the Concentrates category for the brand.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
