Aug-2024
Sales
Trend
6-Month
Product Count
SKUs
Overview
Market Insights Snapshot
Doghouse Farms (OR) has shown notable performance in the Oregon market across multiple product categories. In the Flower category, their ranking experienced some fluctuation over the summer months, starting at 5th in May 2024, dropping to 14th in June, and then rebounding to 9th in July and 6th in August. This indicates a strong recovery and upward momentum towards the end of the period. Despite a significant dip in June, the brand managed to increase its sales from $378,696 in June to $629,552 in August, showcasing a robust growth trend.
In the Pre-Roll category, Doghouse Farms (OR) also demonstrated a positive trajectory in Oregon. The brand started at 11th place in May 2024, slightly dropped to 13th in June, but then improved its position to 8th in July and further to 7th in August. This consistent climb in rankings suggests an increasing consumer preference for their Pre-Roll products. The sales figures support this trend, with a steady rise from $241,660 in June to $284,717 in August. Such performance highlights the brand's growing footprint and competitive edge in the Oregon market.
Competitive Landscape
Doghouse Farms (OR) has experienced notable fluctuations in its ranking within the Oregon flower category over the past few months, reflecting dynamic competitive pressures. Starting at rank 5 in May 2024, Doghouse Farms (OR) saw a significant drop to rank 14 in June 2024, before recovering to rank 9 in July 2024 and further climbing to rank 6 in August 2024. This volatility suggests that while Doghouse Farms (OR) has the potential to compete strongly, it faces stiff competition from brands such as Chalice Farms, which improved its rank from 12 to 5 over the same period, and Focus North, which consistently stayed within the top 15, peaking at rank 5 in June 2024. Additionally, PRUF Cultivar / PRŪF Cultivar started as the top brand but saw a decline to rank 4 by August 2024, indicating a shifting market landscape. These trends highlight the importance for Doghouse Farms (OR) to continuously innovate and adapt its strategies to maintain and improve its market position amidst aggressive competitors in Oregon's flower category.
Notable Products
In August 2024, the top-performing product from Doghouse Farms (OR) was Lemonatti (Bulk) in the Flower category, which surged to the first rank with sales of $6,815. Quickies - Noxious Pre-Roll 5-Pack (2.5g) in the Pre-Roll category secured the second spot. Noxious (Bulk), another Flower product, dropped to the third rank from its previous first position in July. Blue Float (1g) entered the rankings at the fourth position, while Blue Float (Bulk) in the Flower category fell to the fifth rank from its second position in July. These shifts indicate a dynamic change in consumer preferences within the Flower category.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.