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Jun-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
Market Insights Snapshot
In June 2026, Self Made Farms concentrated 78.55% of sales in Flower, where year-over-year sales fell 16.86% and month-over-month declined 31.38%, while Vapor Pens, at 9.34% share, contracted 77.08% YoY and 27.71% MoM. Concentrates provided 11.27% share with a 16.27% YoY increase but still dropped 25.70% MoM, and Pre-Roll, now 0.85% share, collapsed 93.02% YoY and 42.58% MoM. With an average price up 175.66% YoY to $20.51 and the Flower category ranked 30th in Oregon, the mix signals a contraction anchored in core Flower and a sharp retreat in Vapor Pens and Pre-Roll that category growth in Concentrates cannot offset.
The shift implies Self Made Farms is overexposed to a weakening Flower base (31.38% MoM decline alongside 16.86% YoY) while price inflation of 175.66% YoY risks further volume erosion, given simultaneous MoM pullbacks in Flower, Concentrates (25.70%), and Vapor Pens (27.71%). With Concentrates posting a 16.27% YoY lift yet still losing momentum MoM, the portfolio lacks a counter-cyclical category to stabilize share, which leaves the brand’s June 2026 positioning reliant on defending mid-pack rank 30 in Oregon Flower and recalibrating price-to-mix to reduce sensitivity to continued declines in Vapor Pens (77.08% YoY) and Pre-Roll (93.02% YoY).
Competitive Landscape
Self Made Farms is ranked #30 in OR Flower in June 2026, down 4 positions year over year from #26, but up 32 spots versus March 2026 when it sat at #62; against this backdrop, PRUF Cultivar / PRŪF Cultivar held #1 year over year at #1 while Grown Rogue moved from #6 to #2 with 123.97% YoY sales growth, indicating that Self Made Farms’ recovery from a quarterly trough is happening in a field where leaders are consolidating share at the top. The gap from a prior peak of #6 in December 2024 to #30 in June 2026, combined with a 4-place YoY decline but a 32-place improvement since March 2026, implies a rebound off a low base rather than a return to prior peak competitiveness, and the trajectory points to near-term share stabilization unless momentum accelerates beyond quarterly gains.
Notable Products
Rufios (28g) posted the single most notable movement in June 2026 with a +120.1% month-over-month surge, rising into rank 4 while Sour Jack (28g) fell -20.0% to rank 5, indicating volatility concentrated in large-format Flower. Columbian Gold (3.5g) plunged -92.5% month over month yet held rank 2, a disconnect that suggests pricing or distribution shifts rather than simple demand loss, especially with Flower occupying eight of the top ten SKUs. Ice Cream Cake Pre-Roll (1g) sat at rank 1 on modest dollars near $1.8k while Vapor Pens appeared only once at rank 6, signaling a narrow role for non-Flower formats. The pattern implies Self Made Farms is leaning into high-velocity bulk Flower while tolerating sharper swings in select eighths, trading breadth for scale efficiency in core formats.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
