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Apr-2026
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Overview
Market Insights Snapshot
Self Made Farms has shown varied performance across different categories in Oregon. In the Flower category, the brand made a significant leap in rankings from January to April 2026, moving from 58th to 19th place. This improvement is noteworthy and indicates strong growth in consumer preference or market penetration in this category. Conversely, in the Concentrates category, Self Made Farms did not manage to break into the top 30, maintaining a relatively stable but lower ranking throughout the months, peaking at 49th in February. This suggests that while there is some engagement in this segment, it lacks the momentum seen in Flower.
In other categories, the brand's performance has been less impressive. For instance, in the Pre-Roll category, Self Made Farms was unable to enter the top 30, with rankings consistently above 66th place across the months. Similarly, in the Vapor Pens category, the brand's ranking remained below 70th, peaking at 72nd in April. These positions indicate that Self Made Farms is struggling to capture significant market share in these segments within Oregon. Despite this, there was a slight improvement in Vapor Pens from March to April, which might hint at potential for future growth if the trend continues.
Competitive Landscape
In the competitive landscape of the Oregon Flower category, Self Made Farms has demonstrated a significant upward trajectory in recent months. While starting the year outside the top 20, Self Made Farms made a remarkable leap from 55th place in March to 19th in April, suggesting a strategic shift or successful marketing campaign that has resonated with consumers. This rise is particularly notable when compared to competitors like Oregon Roots, which, despite consistently ranking higher, only moved from 21st to 17th place over the same period. Meanwhile, Kumba Hills Farms maintained a stable position around the 21st rank, indicating steady performance but lacking the dynamic growth seen by Self Made Farms. Emerald Fields Cannabis and Cannabis Nation INC experienced slight declines, with both brands dropping in rank by April, potentially opening opportunities for Self Made Farms to capture more market share. This competitive shift underscores the importance of agile strategies in the volatile cannabis market.
Notable Products
In April 2026, Chem Bros Pre-Roll (1g) emerged as the top-performing product for Self Made Farms, jumping from its previous third-place rank in March to secure the number one spot with a notable sales figure of 12,175 units. Super Boof Pre-Roll (1g) maintained its strong performance, holding the second position for the second consecutive month, although its sales decreased compared to previous months. New entries in the rankings include Colombian Gold (28g) and Ultra Sour (28g), debuting at third and fourth positions respectively, indicating a growing interest in the Flower category. Cindy 99 (28g) also made its first appearance on the list, securing the fifth position. Overall, the Pre-Roll category continues to dominate, but the introduction of Flower products suggests a diversification in consumer preferences.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
