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Sep-2026
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Oregon Roots is stocked at 107 licensed dispensaries across Oregon, with the deepest coverage in Portland, Salem, Eugene, Medford, and Oregon City. Search by ZIP code or city below to find the closest one, or filter by product type if you are after a specific format.
Market Insights Snapshot
In September 2026, Oregon Roots concentrated 73.70% of sales in Flower, where year-over-year sales fell 43.09% while month-over-month ticked up 5.18%, and Pre-Roll expanded to 19.41% share with 31.17% YoY growth and 16.09% MoM growth. Smaller lines diverged: Concentrates held 5.00% share with 63.05% YoY growth and 0.80% MoM growth, whereas Vapor Pens slid to 1.89% share with a 54.92% YoY decline and a 31.31% MoM drop. With an average price down 40.17% YoY to $8.88 alongside a 34.02% YoY sales contraction, the mix points to a value-led pivot into Pre-Roll and Concentrates to counter Flower softness.
The net effect is a portfolio tilting toward lower-priced, faster-turning formats, evidenced by Pre-Roll’s double-digit MoM gain of 16.09% against Flower’s modest 5.18% MoM lift and Vapor Pens’ 31.31% MoM decline. Anchoring at rank 30 in Flower within Oregon while Flower still holds 73.70% share suggests overexposure to a weakening core, and the 63.05% YoY rise in Concentrates with only 5.00% share indicates headroom if mix shifts continue. The pattern implies Oregon Roots can improve positioning by reallocating from declining Vapor Pens and lagging Flower into Pre-Roll and Concentrates to stabilize share and reduce reliance on a low-growth anchor.
Competitive Landscape
Oregon Roots sits at rank #30 in OR Flower for September 2026, a year-over-year drop of 19 positions from #11, and only a modest three-position lift from #34 three months ago; in contrast, Grown Rogue climbed to #1 with a year-over-year rank improvement of 3 and sales up 63.8%, while Oregrown advanced to #3 with a 16-rank YoY jump and 169.7% sales growth. Despite Oregon Roots’ historical peak at #9 in October 2025 and a recent quarter-over-quarter rank gain of 12% versus its position at #34, the brand’s YoY descent of 173% in rank positions (from #11 to #30 relative to leaders) against competitors’ upward moves implies a drift toward the category’s middle tier unless mix or velocity shifts reverse the trajectory.
Notable Products
Cindy 99 (Bulk) posted the standout move in September 2026 with a 146% month-over-month increase and reached rank 2, while Mo'Bama (1g) fell 53% month over month to rank 10, indicating a sharp reallocation within Flower. Blue Dream Pre-Roll (1g) rose 22% month over month and held rank 1, whereas Alien Dreams (Bulk) gained 14% month over month but sat lower at rank 8, showing Pre-Roll momentum outpacing most Flower gains. Four of the top ten are Flower SKUs, yet only one Flower item delivered a triple-digit increase while a different Flower SKU declined by more than 50%, pointing to fragmentation within the Flower portfolio. The pattern implies Oregon Roots is leaning into a barbell mix of one or two surging Flower workhorses alongside steady Pre-Roll leaders, suggesting near-term focus should prioritize high-velocity Flower batches while maintaining Pre-Roll visibility.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
