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Aug-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
Where to Buy
Dorks is stocked at 25 licensed dispensaries across Michigan and Massachusetts, 15 of them in Michigan, with the deepest coverage in Menominee, Mount Clemens, Alpena, Detroit, and Hamtramck. Search by ZIP code or city below to find the closest one.
Market Insights Snapshot
In August 2026, Dorks operated as a single-category brand with Edible accounting for 100.0% of sales, while same-category sales declined 65.8% year over year and 17.6% month over month. Average price moved 1.7% lower year over year to $8.22, with no offsetting mix shift since all revenue sits in Edible, implying that volume contraction rather than pricing drove most of the 65.8% annual decline. The concentration at 100.0% share in Edible alongside a 17.6% month-over-month drop indicates that recent headwinds are acute rather than isolated to a prior-year base; the thesis is that reliance on a single category magnifies short-term volatility and ties brand momentum to Edible-specific demand cycles.
Positioning-wise, a 100.0% Edible mix combined with a rank of 40 in Edible within Massachusetts places Dorks as a niche participant rather than a diversified competitor, and the 1.7% price decline suggests limited premium leverage in exchange for volume that did not materialize. With brand sales down 65.8% year over year and 63.2% over 24 months, the pattern implies Dorks must either expand beyond Edible or re-segment within Edible (e.g., format or potency tiers) to stabilize share, because maintaining a 100.0% category dependence while sitting at rank 40 leaves limited room to absorb further month-over-month shocks like the 17.6% decline.
Competitive Landscape
Dorks sits at rank #40 in Massachusetts Edible for August 2026, sliding 15 spots from rank #25 year over year, and it is up 40 places versus May 2026’s three-month rank of #80, indicating volatility rather than steady momentum. Competitively, Kanha / Sunderstorm held rank #2 with a 0-place YoY change while posting a 4.8% YoY sales increase, and Wyld maintained rank #3 with a 0-place YoY change alongside an 8.2% YoY sales increase, while Dorks fell from its August 2025 peak of #25 to #40 in August 2026, a 60% decline in rank position relative to its peak. With leaders holding or improving their positions—Camino climbed from #5 to #1 and Kanha / Sunderstorm stayed at #2—Dorks’ mix of a 15-position YoY drop and a short-term 40-position rebound implies a mid-pack brand that relies on episodic gains rather than sustained share capture.
Notable Products
Choice Chews x Dorks- Nerd Berry Cluster Gummies 20-Pack (100mg) posted the largest month-over-month move in August 2026 with +114.7% while sitting at rank 5, outpacing the steepest decline of -62.9% for Choice Chews x Dorks- Geeky Grape Gummies Clusters 20-Pack (100mg) at rank 3. The Geeky Grape line also slipped with the 10-Pack (200mg) at rank 10 down -42.7% and the 10-Pack (100mg) at rank 7 down -42.8%, even as two Brainiac Berry Cherry SKUs held ranks 1 and 2. With all ten top products in Edible and clustered across just three flavor families, the pattern implies a portfolio tilting toward Berry-led clusters as the growth engine while grape formats require repositioning.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
