Nov-2025
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Overview
Market Insights Snapshot
Marmas has shown varied performance across different categories and states over the past few months. In Illinois, the brand has seen a decline in the Vapor Pens category, with its ranking slipping from 37th in August 2025 to 48th by November 2025. This downward trend is mirrored by a decrease in sales, indicating a challenging market presence in this particular category. Meanwhile, in Massachusetts, Marmas has experienced fluctuations in the Edible category, where its ranking dropped from 27th in September to 33rd in November, suggesting a need to strengthen its market strategies to maintain competitiveness.
In contrast, Marmas has maintained a relatively stable position in the Edible category in Washington, where it consistently ranked around 13th place from August through November 2025. This stability is supported by a steady sales performance, indicating a strong foothold in this market. However, the Vapor Pens category in Washington presents a more volatile picture, with Marmas not making it into the top 30 rankings, as it hovered in the lower positions, such as 73rd in November. These insights highlight the brand's varied success across different regions and product lines, offering a glimpse into the strategic adjustments Marmas may need to consider for sustained growth.
Competitive Landscape
In the Washington Edible market, Marmas has shown resilience in maintaining its competitive position despite fluctuations in sales. Over the months from August to November 2025, Marmas experienced a slight dip in rank from 13th to 14th in October, before recovering to 13th in November. This indicates a stable performance amidst a competitive landscape. Notably, Mr. Moxey's consistently held the 12th rank, suggesting a stronger market presence, while Cormorant maintained a higher rank at 10th and 11th, despite a downward sales trend. Meanwhile, The 4.20Bar and Constellation Cannabis remained close competitors, with ranks fluctuating around Marmas. These dynamics highlight Marmas' ability to sustain its market position, suggesting potential for growth with strategic marketing efforts.

Notable Products
In November 2025, Marmas' top-performing product was Tranqility - CBD/THC 4:1 Huckleberry Marmalade Candy Bites 10-Pack, maintaining its first-place rank for the fourth consecutive month with sales of 1972 units. The Strawberry Marmalade Candy Bites held steady in second place, showing an increase in sales from the previous month. Indica Huckleberry Gummies 10-Pack remained in third place, while Sour Blue Raspberry Marmalade Gummies 10-Pack retained its fourth position despite a slight dip in sales. Balance - CBD/THC 1:1 Raspberry Lemonade Marmalade Gummies 10-Pack consistently ranked fifth, showing a consistent performance since its introduction in October. Overall, the rankings of the top products from Marmas have shown stability, with minor fluctuations in sales figures.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.







