.svg){kind=small}
Nov-2024
Sales
Trend
6-Month
Product Count
SKUs
Overview
Market Insights Snapshot
In the state of Arizona, Dutchie has shown a consistent upward trajectory in the Pre-Roll category. Over the months from August to November 2024, Dutchie's ranking improved from 19th to 14th. This positive movement indicates a growing consumer preference and possibly effective market strategies that have positioned Dutchie among the more popular Pre-Roll brands. Despite a slight dip in sales from October to November, the overall trend suggests a strengthening presence in the Arizona market.
While Dutchie's performance in Arizona is noteworthy, it is equally important to observe how the brand fares in other states and categories. The absence of Dutchie in the top 30 rankings in other states or categories could be seen as a gap in market penetration or competitive positioning. This lack of presence highlights areas where Dutchie could potentially focus its efforts to expand its reach and influence. Understanding these dynamics can provide valuable insights into the brand's strategic opportunities and challenges across different markets.
Competitive Landscape
In the competitive landscape of the Pre-Roll category in Arizona, Dutchie has shown a promising upward trajectory in terms of rank and sales from August to November 2024. Starting at the 19th position in August, Dutchie climbed to the 14th rank by November, indicating a consistent improvement in market presence. This positive trend is noteworthy, especially when compared to competitors like Mfused and Alien Labs, who only appeared in the rankings in November, at 15th and 16th positions respectively. Meanwhile, 22Red maintained a steady 13th rank throughout the period, suggesting a strong foothold in the market. However, Roaring 20s demonstrated a more volatile performance, jumping from 20th to 11th before settling at 12th in November. Dutchie's steady climb in rank and sales growth suggests a strengthening brand presence that could potentially challenge higher-ranked competitors in the near future.
Notable Products
In November 2024, Blue Dream Pre-Roll 6-Pack (3g) maintained its top position among Dutchie's products, despite a slight decrease in sales to 654 units. Candycoast Pre-Roll 2-Pack (1g) held steady in the second spot, showing consistent performance over the previous months. The Candycoast Pre-Roll 6-Pack (3g) moved up to third place, slightly down in sales from October. A new entrant, Gorilla Watermelon Pre-Roll 2-Pack (1g), debuted at fourth place, indicating strong initial demand. OG Kush Pre-Roll 2-Pack (1g) rounds out the top five, showcasing a solid entry into the rankings this month.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
