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Mar-2026
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Overview
Market Insights Snapshot
Empire Cannabis / Empire Hemp Co. has shown varied performance across different categories and states, with notable movements in their rankings. In the New York market, they have been making strides in the Pre-Roll category. Despite not being in the top 30 brands in December 2025, their ranking improved to 96 by February 2026, and further to 92 by March 2026. This upward trend signifies a positive reception and growing presence in the New York Pre-Roll market, suggesting that their strategies in this category might be paying off. However, the absence of a ranking in January 2026 indicates that they briefly fell out of the top 30, which could have been a challenging month for the brand.
While the specific sales figures for January 2026 are not available, the sales trajectory from December 2025 to March 2026 shows a recovery and growth pattern. The brand experienced a dip in sales in February 2026 but managed to bounce back in March 2026, aligning with their improved ranking. This fluctuation might point towards external factors impacting sales or strategic adjustments made by the company. The absence from the top 30 in January could be seen as a setback, but the subsequent rebound indicates resilience and adaptability in the competitive New York market. For those interested in Empire Cannabis / Empire Hemp Co.'s broader market strategies and performance in other states, further exploration would be required.
Competitive Landscape
In the competitive landscape of the New York pre-roll category, Empire Cannabis / Empire Hemp Co. has shown a fluctuating presence with notable changes in rank and sales. Despite not being in the top 20 in January 2026, Empire Cannabis / Empire Hemp Co. managed to climb back to a rank of 92 by March 2026, indicating a positive trend in sales recovery. In contrast, Lowell Herb Co / Lowell Smokes experienced a significant drop from rank 32 in December 2025 to 81 in January 2026, before slightly recovering to 76 by March 2026. Meanwhile, OHHO and To The Moon maintained relatively stable positions, with OHHO consistently ranking in the 80s and To The Moon improving slightly from 84 in January to 87 in March. Kingsroad showed a decline from 63 in January to 93 in March, indicating potential challenges. These dynamics suggest that while Empire Cannabis / Empire Hemp Co. faces stiff competition, its ability to regain rank demonstrates resilience and potential for growth amidst a competitive market.
Notable Products
In March 2026, Empire Cannabis / Empire Hemp Co. saw Mount'N Dew Haze Infused Pre-Roll (2g) maintain its top position as the leading product, with impressive sales totaling 1095 units, marking a significant increase from previous months. Cherry Galaxy Infused Pre-Roll (2g) held steady in second place, showing consistent performance. Big Bush Kush Infused Pre-Roll (2g) continued its upward trajectory, securing the third spot for the second consecutive month. Dream Diamond Infused Flower (3.5g) entered the rankings in fourth place, indicating a new interest in the Flower category. Grape Gummies 10-Pack (100mg) dropped one position to fifth place, despite a slight increase in sales figures.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
