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Oct-2026
Sales
Trend
6-Month
Product Count
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Avg Price
YoY Sales Change
YoY Price Change
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Generic AF is stocked at 96 licensed dispensaries across New York, with the deepest coverage in New York, Syracuse, Queens, Albany, and Buffalo. Search by ZIP code or city below to find the closest one, or filter by product type if you are after a specific format.
Market Insights Snapshot
Generic AF concentrated 89.9% of October 2026 sales in Vapor Pens and Edible, with Vapor Pens at 45.41% share (rank 41 in Vapor Pens in Illinois) and Edible close behind at 44.46% share; this split coincided with brand-level year-over-year sales down 33.1% and a 24-month decline of 14.8%. Category trajectories diverged: Vapor Pens fell 34.2% year over year while edging up 4.95% month over month, whereas Edible rose 7.45% year over year and 7.36% month over month; Pre-Roll, at 10.13% share, dropped 40.6% year over year but jumped 16.16% month over month. With the average price down 8.81% year over year to $21.09 alongside Vapor Pens average price at $24.70, the mix indicates near-term momentum in Edible and Pre-Roll units but a drag from Vapor Pens’ year-over-year contraction, implying the brand’s heavy reliance on Vapor Pens is suppressing annual comps while MoM gains are being carried by Edible and Pre-Roll.
The shift toward a more balanced split between Vapor Pens at 45.41% and Edible at 44.46%, paired with Edible’s 7.45% year-over-year growth versus Vapor Pens’ 34.2% decline, suggests repositioning headroom if Generic AF tilts assortment and pricing toward Edible where elasticity appears more favorable. Month over month, Pre-Roll’s 16.16% lift against Vapor Pens’ 4.95% and Edible’s 7.36% indicates incremental share can be captured by amplifying value tiers without overexposing the portfolio to the underperforming Vapor Pens segment; combined with the rank of 41 in Vapor Pens in Illinois, the data imply that defending Vapor Pens distribution while reallocating promotional depth to Edible and select Pre-Rolls would reduce volatility in year-over-year outcomes.
Competitive Landscape
Generic AF sits at rank #41 in IL Vapor Pens in October 2026, sliding 9 positions year over year from #32, while holding flat versus three months ago at #41; this contrasts with Select rising to #1 from #2 with 16.1% YoY sales growth and Fernway jumping to #2 from #10 alongside a 222.0% YoY sales increase. The brand’s current #41 is 19 spots below its peak #22 from January 2025 and 37 places behind RYTHM at #4, even as Rove moved down from #6 to #5 with a -12.7% YoY sales change; this divergence, paired with a zero-position change since July 2026 and a 9-position YoY drop, implies Generic AF is ceding rank stability to faster-advancing competitors and will need a discrete catalyst to re-enter the top 30.
Notable Products
Generic AF leans on a concentrated core, with 70.8% of October 2026 sales coming from its top 10 items and Blue Dream Distillate Cartridge (1g) alone at 18.8%. That concentration sits alongside pricing 18% below similar products, so most of its sales come from a few value-priced staples.
Peer avg: average price of the same product type and package size in the same states that month.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
