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Apr-2025
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Overview
Market Insights Snapshot
In New York, Kingsroad has shown varying performance across different cannabis categories. The brand has maintained a presence in the top 30 for the Concentrates category, though its rank has slipped from 14th in January to 27th by April 2025. This decline is mirrored by a notable decrease in sales, indicating a potential challenge in maintaining consumer interest or facing increased competition. In contrast, Kingsroad's presence in the Pre-Roll category has not been as strong, failing to break into the top 30 throughout the first four months of 2025. This absence in the top rankings could suggest a need for strategic adjustments or a more targeted marketing approach to boost visibility and consumer engagement in this segment.
For the Vapor Pens category, Kingsroad has shown some resilience in New York, with a slight improvement in ranking from 61st in February to 52nd in March, although it dropped again in April. This fluctuation might reflect a volatile market or shifting consumer preferences. Despite these challenges, the brand's sales in the Vapor Pens category saw a significant increase in March, before declining again in April, which suggests that while there is potential for growth, maintaining consistent performance remains a challenge. Overall, Kingsroad's performance across categories highlights areas of both opportunity and concern, with the need for strategic refinement to enhance its market position.
Competitive Landscape
In the competitive landscape of the New York Pre-Roll category, Kingsroad has experienced a notable decline in both rank and sales over the first four months of 2025. Starting at a strong 40th position in January, Kingsroad's rank slipped to 70th by April, indicating a significant drop in market presence. This decline is mirrored in sales, which fell from a high in January to a lower figure by April. In contrast, LivWell, although not consistently in the top 20, maintained a relatively stable sales performance, suggesting resilience despite fluctuating ranks. Meanwhile, Blotter and Harney Brothers Cannabis also showed varying ranks, with Blotter slightly improving its sales trajectory. The data suggests that Kingsroad may need to reassess its market strategies to regain its competitive edge in the New York Pre-Roll market.
Notable Products
In April 2025, the top-performing product for Kingsroad was the Cherry Runtz x Purple Punch Live Resin Infused Pre-Roll 14-Pack (7g) in the Pre-Roll category, maintaining its first-place ranking from the previous month with a notable sales figure of 426 units. The Early Riser Live Resin Disposable (1g) in the Vapor Pens category rose to second place, improving from its third-place position in March. The White Runtz x Lemon Ice Live Resin Infused Pre-Roll 2-Pack (1g) fell to third place from its consistent top rank in the first quarter of the year. The Garlic Butter Live Resin Cartridge (1g) in Vapor Pens held steady, improving slightly to fourth place from its consistent fifth position in the previous months. Meanwhile, the Crowns- Orange Haze x Strawberry Cough Live Resin Infused Pre-Roll 2-Pack (1g) entered the rankings for the first time, securing the fifth position.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
