Data Snapshot: Aug 04, 2026
$100K+

Jul-2026

Sales

Growth

Trend

6-Month

40

Product Count

SKUs

$33.37

Avg Price

3.6%

YoY Sales Change

-33.6%

YoY Price Change

Exotic Matter

Where to Buy

Exotic Matter is stocked at 88 licensed dispensaries across Michigan and Arizona, 80 of them in Michigan, with the deepest coverage in New Buffalo, Detroit, Monroe, Kalamazoo, and Grand Rapids. Search by ZIP code or city below to find the closest one, or filter by product type if you are after a specific format.

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Exotic Matter Sales

Market Insights Snapshot

Exotic Matter Historical Sales by Category

Exotic Matter concentrated 59.64% of July 2026 sales in Concentrates with month-over-month down 3.77% and year-over-year down 3.11%, while Flower held 35.70% with month-over-month down 28.38% but year-over-year up 2.15%. Smaller lines contracted sharply as Vapor Pens fell 12.86% month-over-month to a 3.03% share and Edible dropped 70.99% month-over-month to 1.64%; alongside this mix, the brand’s average price declined 33.62% year-over-year to $33.37. With Concentrates ranked 23rd in Michigan, the pattern suggests a deepening reliance on a single category as price compression and steep month-over-month declines in secondary formats narrow the portfolio’s contribution.

The mix tilt toward Concentrates at 59.64% coupled with Flower’s 28.38% month-over-month contraction indicates share defense is increasingly tied to a category where the brand sits 23rd, raising sensitivity to any further rank movement. Given total brand sales up 3.63% year-over-year while average price fell 33.62%, volume has carried growth, which implies positioning is migrating toward value within Concentrates and away from trial-heavy or accessory categories where month-over-month drops of 12.86% to 70.99% signal weaker pull; sustaining relevance will likely require stabilizing Flower’s year-over-year growth of 2.15% while preventing additional dilution from fast-shrinking Edible and Vapor Pens shares.

Jul-2026 Rank
Concentrates
Edible
23
Category
Share of Sales
Avg Item Price
YoY %
MoM %
Concentrates
59.6%
$42.16
-3.1%
-3.8%
Flower
35.7%
$32.14
+2.2%
-28.4%
Vapor Pens
3.0%
$20.78
-12.9%
Edible
1.6%
$5.02
-71.0%
Exotic Matter

Competitive Landscape

Exotic Matter sits at rank #23 in MI Concentrates in July 2026, down 3 positions from #20 year over year and up 18 positions from #41 in April 2026, while peer movement is more polarized as Rkive Cannabis climbed from #5 to #1 and The Limit slipped from #1 to #2. Against a field where Uniq Pressure jumped from #145 to #3 on 9,866.4% YoY sales growth and Cannalicious Labs fell to #5 with a 29.6% YoY sales decline, Exotic Matter’s current #23 versus a peak of #14 in December 2025 indicates mid-pack volatility rather than sustained share capture.

Exotic Matter market ranking for MI Concentrates

Exotic Matter

Notable Products

Caribbean Cooler Hash Rosin Gummies 10-Pack (200mg) posted the steepest decline in July 2026 at -65.33% while dropping to rank 9, and Trop Strawberry Hash Rosin Gummies 10-Pack (200mg) fell -59.80% at rank 7, pointing to a sharp retreat for Edibles even as Flower held the top two ranks (1 and 2). Blue Dream 2.0 (7g) slid -14.49% yet stayed at rank 2, contrasting with Orange Yuzu Rosin (2g) up 9.86% at rank 6 versus Papaya Rosin (2g) down -35.12% at rank 4; four of the top ten are Concentrates, indicating strength clustered in solventless formats rather than confections. With Blue Dream (Bulk) anchoring rank 1 on modest volume concentration ($29,687) and Concentrates spanning ranks 3, 4, 5, 6, 8, and 10, the mix implies a pivot away from Edibles toward maintaining Flower leadership while leaning into select Rosin SKUs where volatility can be managed for sustained share.

Product
Category
Mar-2026
Apr-2026
May-2026
Jun-2026
Jul-2026
MoM %
Blue Dream (Bulk)
Flower
>10
>10
10
>10
1
Blue Dream 2.0 (7g)
Flower
2
1
8
1
2
-14.5%
Exotic Matter x Yeti Stash - Banana Candy Rosin (2g)
Concentrates
>10
>10
6
9
3
+30.6%
Papaya Rosin (2g)
Concentrates
3
2
9
5
4
-35.1%
Purple Drank Live Rosin (2g)
Concentrates
>10
>10
5
>10
5
Orange Yuzu Rosin (2g)
Concentrates
>10
>10
>10
8
6
+9.9%
Trop Strawberry Hash Rosin Gummies 10-Pack (200mg)
Edible
>10
>10
4
4
7
-59.8%
Grape Freeze Live Rosin (2g)
Concentrates
>10
>10
>10
>10
8
Caribbean Cooler Hash Rosin Gummies 10-Pack (200mg)
Edible
>10
>10
1
3
9
-65.3%
Banana OG Live Rosin (2g)
Concentrates
>10
>10
>10
10
10
-9.1%
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Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.

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