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Aug-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
Where to Buy
Fade Co. is stocked at 177 licensed dispensaries across Maryland, Arizona, and 2 other states, 91 of them in Maryland, with the deepest coverage in Baltimore, Rockville, Silver Spring, Annapolis, and Columbia. Search by ZIP code or city below to find the closest one, or filter by product type if you are after a specific format.
Market Insights Snapshot
In August 2026, Fade Co.’s mix was concentrated in Flower at 77.19% share with year-over-year growth of 23.44% and a month-over-month dip of 2.22%, while Pre-Roll held 11.57% share with a -2.53% YoY change and a -0.65% MoM shift. Vapor Pens accounted for 5.95% share but fell -26.30% YoY and -20.46% MoM, and Concentrates at 4.19% share declined -9.50% MoM amid no YoY baseline, with Edible at 1.09% share down -8.57% MoM and no YoY baseline. With the brand’s overall sales up 21.24% YoY alongside a 14.88% YoY rise in average price to $30.85, the expansion is anchored in Flower’s scale and growth while the contraction in Vapor Pens and smaller formats acts as a drag; the pattern implies reliance on one category buffer against multi-format softness.
Positioning-wise, holding the number 2 rank in Flower in Maryland places Fade Co. in a scale-led stance where a 23.44% YoY increase in the core category can offset a -26.30% YoY decline in Vapor Pens and a -9.50% MoM pullback in Concentrates. The -2.22% MoM slip in Flower coupled with -0.65% MoM in Pre-Roll suggests near-term share vulnerability if the negative -20.46% MoM momentum in Vapor Pens persists, but the 77.19% Flower share and 11.57% Pre-Roll share create a cushion; the configuration implies the brand’s advantage is depth in Flower with limited diversification upside unless Vapor Pens stabilizes.
Competitive Landscape
Fade Co. sits at rank #2 in MD Flower in August 2026, unchanged YoY from #2, with its 3-month position also at #2 while its peak of #1 came in December 2024; in contrast, SunMed holds #1 both currently and YoY as its sales grew 1.45% YoY, and RYTHM trails at #3 with a 9.50% YoY sales increase that has not moved it past #3. Further down, District Cannabis remains at #4 with a -6.33% YoY sales change, while Find. jumped from #29 to #5 on 525.47% YoY sales growth; the stability at #2 against both an entrenched #1 and a fast-rising #5 implies a consolidation phase where defending share matters more than price-driven surges.
Notable Products
Blackberry Champagne Pre-Roll 2-Pack (1g) posted the steepest movement in August 2026 with a -16.96% month-over-month decline and slipped to rank 9, while Super Boof (3.5g) held rank 1 despite a -4.81% dip, indicating pressure at the tail of the top ten rather than the leader. Gello Pre-Roll 2-Pack (1g) rose 12.36% month over month to rank 6, contrasting with the rank-9 pullback and signaling selective traction within pre-rolls even as the category shows mixed momentum. Six of the top ten are Pre-Roll SKUs, and the pre-roll cluster spans ranks 2 through 10 with both double-digit decline and double-digit growth, implying format concentration but uneven velocity across flavors. This mix points to Fade Co. leaning into pre-roll breadth for share while Flower, anchored by a single rank-1 SKU generating $253,399, acts as the stability pillar for revenue resilience.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
