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Mar-2026
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Overview
Market Insights Snapshot
Fade Co. has demonstrated notable performance in the Arizona market, particularly in the Flower category. The brand maintained a strong presence, consistently ranking within the top 10 and showing an upward trend from December 2025 to March 2026, where it climbed from 7th to 6th place. This positive movement is supported by a steady increase in sales, culminating in over a million dollars in March 2026. However, in the Pre-Roll category, the brand experienced a gap in February 2026, indicating that they did not make it into the top 30, which could be a point of concern. Despite this, they rebounded to 22nd place by March 2026, suggesting some recovery or strategic adjustment.
In Maryland, Fade Co. has shown consistent strength in the Flower category, maintaining a top-three position throughout the observed period. This stability, alongside robust sales figures, highlights the brand's strong foothold in this category. However, their performance in Pre-Rolls and Vapor Pens reveals a different story. While they remained within the top 10 for Pre-Rolls, their ranking fluctuated slightly, and Vapor Pens maintained a static 11th place ranking, indicating potential areas for growth or increased competition. The consistent sales in Vapor Pens suggest a stable customer base, but the lack of upward movement in rankings may imply a need for innovation or marketing efforts to boost their standing.
Competitive Landscape
In the competitive landscape of the Maryland flower category, Fade Co. consistently maintained a strong presence, ranking third in December 2025, February 2026, and March 2026, while briefly climbing to second place in January 2026. Despite this stable performance, Fade Co. faces stiff competition from RYTHM, which alternated between second and third place during the same period, and SunMed, which dominated the top spot throughout. Notably, Strane showed significant upward momentum, jumping from eleventh place in December 2025 to fifth by March 2026, indicating a potential future threat. Meanwhile, District Cannabis maintained a steady fourth-place ranking. Fade Co.'s sales trajectory, with a notable increase in March 2026, suggests resilience and potential for growth, but the brand must strategize to outpace rising competitors and secure a higher rank.
Notable Products
In March 2026, the top-performing product for Fade Co. was Super Boof (3.5g) in the Flower category, maintaining its top rank from February with impressive sales of 8,068 units. Grand Prix (3.5g), also in the Flower category, secured the second position, consistent with its February ranking, showcasing stable demand. Mule Fuel (3.5g) emerged in third place, indicating a new entry in the top rankings for March. Afghani OG Pre-Roll 2-Pack (1g) and Berrylicious Pre-Roll 2-Pack (1g) followed in fourth and fifth place respectively, highlighting a strong performance in the Pre-Roll category. Notably, Super Boof (3.5g) has shown remarkable growth since December 2025, rising from fourth to first place, underscoring its increasing popularity among consumers.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
