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Aug-2025
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Overview
Market Insights Snapshot
SunMed has demonstrated notable performance in several categories within the state of Maryland. In the Flower category, SunMed has consistently held the top position from June through August 2025, indicating a strong consumer preference and market presence. The Pre-Roll category also shows a positive trend, with SunMed climbing to the number one spot in August 2025 after gradually improving its rank from fourth in May. However, the Concentrates category presents a different story, as SunMed's ranking slipped from third in May to twelfth by August, suggesting a potential area for improvement or increased competition. Despite these fluctuations, the brand's ability to maintain a leading position in key categories like Flower highlights its resilience and market strength.
In contrast, the Vapor Pens category in Maryland reflects a more challenging environment for SunMed, as their ranking dropped from 24th in May to 26th in August 2025, indicating that they fell out of the top 30 brands by the end of the period. This decline suggests a need for strategic adjustments or innovations to regain competitive ground. It's worth noting that not being in the top 30 can imply significant room for growth if addressed effectively. While SunMed's performance in the Flower and Pre-Roll categories is commendable, the contrasting trends in Concentrates and Vapor Pens highlight the dynamic nature of the cannabis market and underscore the importance of adaptability and targeted strategies across different product lines.
Competitive Landscape
In the Maryland flower category, SunMed has demonstrated a robust performance, maintaining the top rank from June through August 2025. This consistent leadership indicates a strong market presence and consumer preference, especially as SunMed overtook RYTHM, which held the top position in May but dropped to third place by June. Despite Fade Co. consistently holding the second rank from June to August, SunMed's sales figures have shown resilience and growth, surpassing those of its competitors. While RYTHM experienced a decline in sales from May to July, SunMed's sales rebounded in July and continued to rise in August, suggesting effective strategies in product offerings or marketing that resonate well with consumers. This trend positions SunMed favorably against its competitors, reinforcing its dominance in the Maryland flower market.
Notable Products
In August 2025, the top-performing product for SunMed was the Snoop Dogg OG Pre-Roll 2-Pack (1g) in the Pre-Roll category, maintaining its first-place ranking for the fourth consecutive month with sales of 26,090 units. The Sour Diesel Pre-Roll 2-Pack (1g) debuted strongly, securing the second position in the same category. The Snoop Dogg (3.5g) from the Flower category slipped to third place, marking a slight decrease in its ranking from previous months. Golden Pineapple (3.5g) re-entered the rankings at fourth place in the Flower category, showing a positive sales trend. Meanwhile, Snoop Dogg OG (7g) dropped to fifth place, reflecting a consistent decline over the past few months.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
