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Oct-2025
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Overview
Market Insights Snapshot
SunMed has demonstrated a strong presence in the Maryland cannabis market, particularly in the Flower and Pre-Roll categories. The brand has consistently held the top spot in Flower sales from July to October 2025, indicating a robust consumer preference. In the Pre-Roll category, SunMed has made significant strides by climbing from the third position in July to first by September, maintaining that lead into October. This upward movement suggests a successful strategy or product offering that resonates well with consumers in Maryland. However, the brand's performance in the Concentrates category has been less stable, fluctuating between the 8th and 13th positions, which might indicate a need for strategic adjustments to regain a stronger foothold.
In contrast, SunMed's performance in the Vapor Pens category in Maryland has been less impressive, with rankings slipping from 23rd in July to 32nd in September before recovering slightly to 27th in October. This inconsistency highlights potential challenges in competing within this segment, possibly due to market saturation or consumer preferences shifting towards other brands or products. The absence from the top 30 in September is a notable concern, suggesting that SunMed may need to reassess its approach in this category to enhance its market position. Overall, while SunMed's dominance in certain categories is clear, the mixed results across others indicate areas for potential growth and improvement.
Competitive Landscape
In the Maryland flower category, SunMed has consistently maintained its top position from July to October 2025, showcasing its strong market presence and consumer preference. Despite a slight dip in sales from August to September, SunMed's sales rebounded in October, indicating resilience and effective market strategies. In comparison, Fade Co. and RYTHM have been vying for the second and third positions. Fade Co. experienced a decline in sales in October, while RYTHM saw an increase, allowing RYTHM to surpass Fade Co. in rank. This competitive dynamic highlights the importance of strategic positioning and adaptability in maintaining market leadership, as SunMed continues to outperform its competitors in both rank and sales.
Notable Products
In October 2025, Sour Diesel Pre-Roll 2-Pack (1g) emerged as the top-performing product for SunMed, climbing from the third position in August and second in September to secure the first rank, with impressive sales of 15,284 units. Snoop Dogg OG Pre-Roll 2-Pack (1g) slipped from its consistent first position in the previous months to second place. The Snoop Dogg (3.5g) maintained its third position from September to October. SDG OG Pre-Roll 2-Pack (1g) held steady at fourth rank in both September and October. Notably, Chem De La Chem Pre-Roll 2-Pack (1g) entered the rankings for the first time in October, debuting at fifth place.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
