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Sep-2025
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Overview
Market Insights Snapshot
SunMed's performance in the Maryland market shows a mixed trajectory across different product categories. In the Flower category, SunMed has maintained a consistent stronghold, holding the top rank from June through September 2025. This consistent performance highlights a robust demand and strong brand presence in this category. However, in the Concentrates category, SunMed has seen a gradual decline in rankings, moving from 5th place in June to 13th by September. This downward trend in Concentrates could indicate a competitive pressure or a shift in consumer preferences that might need to be addressed strategically.
In the Pre-Roll category, SunMed has demonstrated significant upward movement, climbing from 4th place in June to securing the top spot by August and maintaining it through September. This rise suggests a successful strategy in either product quality or marketing within this segment. Conversely, the Vapor Pens category presents a challenge, as SunMed's rank has dropped to 30th position by September, indicating they barely remain in the top 30. This could be seen as a warning sign, suggesting the need for potential innovation or reevaluation of their product offerings in this category. The varied performance across these categories underscores the importance of tailored strategies to maintain and enhance SunMed's market position in Maryland.
Competitive Landscape
In the Maryland flower category, SunMed has maintained a consistent top position from June to September 2025, reflecting its strong market presence and consumer preference. Despite a slight decline in sales in September, SunMed's leadership remains unchallenged, with competitors like Fade Co. and District Cannabis trailing behind. Notably, District Cannabis has shown a significant upward trajectory, climbing from fifth place in June to second in September, indicating a potential threat to SunMed's dominance if this trend continues. Meanwhile, Fade Co. experienced a slight drop in rank from second to third in September, which may suggest challenges in sustaining growth. These dynamics highlight the competitive landscape in Maryland's flower market, where SunMed's continued innovation and customer loyalty are crucial to maintaining its leading position.
Notable Products
In September 2025, the top-performing product for SunMed was the Snoop Dogg OG Pre-Roll 2-Pack (1g) in the Pre-Roll category, maintaining its first-place ranking from previous months despite a decrease in sales to 15,131 units. The Sour Diesel Pre-Roll 2-Pack (1g) rose to second place, showing an upward trend from third place in August. Snoop Dogg (3.5g) in the Flower category slipped to third place, continuing its consistent performance from earlier months. Another notable entry is the SDG OG Pre-Roll 2-Pack (1g), which debuted in the rankings at fourth place. Snoop Dogg OG (7g) remained steady at fifth place, showing resilience in the Flower category over the past few months.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
