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Mar-2026
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Overview
Market Insights Snapshot
Solei has demonstrated varied performance across different categories and provinces. In Alberta, the brand has maintained a relatively stable position in the Beverage category, ranking 10th in both December 2025 and March 2026. This consistency suggests a strong foothold in the market despite a slight dip in sales during February 2026. However, Solei's performance in the Pre-Roll category in Alberta is less impressive, consistently ranking outside the top 60, which indicates a challenge in capturing this segment. Meanwhile, in the Topical category, Solei has maintained a solid position, consistently ranking in the top 6, which highlights a strong consumer preference for their topical products.
In British Columbia, Solei's presence in the Beverage category has improved, moving from 15th to 12th place from December 2025 to March 2026, reflecting positively on its market penetration efforts. However, the brand's performance in the Pre-Roll category is more erratic, as it failed to rank in the top 30 in January and March 2026. In Ontario, Solei has maintained a consistent 14th rank in the Beverage category, though sales have shown a downward trend. Additionally, in the Oil category, Solei re-entered the rankings in March 2026, securing the 16th spot, which could indicate a resurgence in consumer interest. Meanwhile, in Saskatchewan, Solei's Topical products have consistently performed well, maintaining a top 3 position, suggesting a strong brand loyalty in this category.
Competitive Landscape
In the competitive landscape of the Pre-Roll category in Alberta, Solei has maintained a relatively stable position, consistently ranking around the mid-60s over the past few months. Despite a slight dip in sales from December 2025 to February 2026, Solei's rank remained largely unchanged, suggesting that other brands experienced similar challenges. Notably, 7 Acres showed a more volatile performance, with its rank fluctuating significantly, peaking at 59 in January 2026 and dropping to 73 in February 2026, before recovering in March. Meanwhile, XPLOR maintained a closer competitive stance with Solei, showing a slight decline in rank but a more stable sales trajectory. SUGR initially held a stronger position but saw a decline in both rank and sales over the period, potentially opening opportunities for Solei to capture more market share. The overall market dynamics suggest that while Solei's sales have seen a downward trend, its consistent ranking indicates resilience amidst fluctuating performances of its competitors.
Notable Products
In March 2026, Solei's top-performing product was the CBD Dragonfruit Watermelon Sparkling Water from the Beverage category, maintaining its position as the number one ranked product for four consecutive months, with sales reaching 8158 units. The CBD Mango Passionfruit Sparkling Soda also held steady in the second spot, with consistent rankings since December 2025. Notably, the Slims Free Pre-Roll 10-Pack climbed to third place, improving from its consistent fourth position in the previous months. Conversely, the Slims Balance Pre-Roll 10-Pack dropped to fourth place, indicating a shift in consumer preference within the Pre-Roll category. The Slims Balance Pre-Roll 10-Pack (4.4g) remained stable in the fifth position, showing minimal change in sales performance.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
