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Aug-2025
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Overview
Market Insights Snapshot
Feel Goods has demonstrated notable performance in the Oregon market, particularly in the Edible category. Over the past few months, the brand has shown a commendable upward trend, moving from 12th place in May 2025 to 10th place by August 2025. This positive movement is supported by a consistent increase in sales, culminating in a significant rise in August. Conversely, the brand's position in the Pre-Roll category has been more volatile, with rankings fluctuating between 22nd and 29th place over the same period. Despite this inconsistency, the sales figures in this category have shown some recovery by the end of the period.
In the Vapor Pens category, Feel Goods has maintained a stable presence within the top 20 in Oregon, holding the 19th spot for both July and August 2025. The sales trajectory in this category has been promising, reflecting a steady increase that aligns with their stable ranking. This consistency indicates a solid foothold in the Vapor Pens market, contrasting with the more erratic performance in Pre-Rolls. Notably, the absence of Feel Goods from the top 30 in other states or provinces suggests that their current market strength is concentrated in Oregon, highlighting both a regional success and a potential area for expansion.
Competitive Landscape
In the Oregon Vapor Pens category, Feel Goods has shown a consistent presence, maintaining its rank between 19th and 20th from May to August 2025. Despite this steady positioning, Feel Goods faces stiff competition from brands like Loot Bar, which improved its rank from 21st in May to 17th in August, and Rogue Gold, which consistently held a higher rank, fluctuating between 14th and 18th. Although Altered Alchemy and Private Stash have similar rank trajectories, Feel Goods outpaced them in sales growth, particularly in August, where it saw a notable increase. This suggests that while Feel Goods is holding its ground in terms of rank, its sales momentum could potentially propel it to a higher competitive standing in the coming months.
Notable Products
In August 2025, Feel Goods' top-performing product was Blueberry Straw Gummy (100mg) in the Edible category, maintaining its position as the number one product for four consecutive months, with sales reaching 9,596 units. Watermelon Straw Gummy (100mg) also held steady at the second position, showing consistent popularity. Razzleberry Straw Gummy (100mg) climbed back to the third position after a slight dip in July, demonstrating a significant sales increase. Strawberry Straw Gummy (100mg) and Citrus Twist Straw Gummy (100mg) rounded out the top five, with Strawberry Straw Gummy consistently improving its rank from fifth in May to fourth in August. Overall, the rankings indicate a stable preference for these top Edible products, with notable sales growth for all items in August.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
