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Apr-2024
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Overview
Market Insights Snapshot
In the competitive cannabis market of Oregon, Bobsled Extracts has shown a notable performance across different product categories, with its presence most strongly felt in the Concentrates category. The brand maintained a consistent second place in the rankings from January to March 2024, before experiencing a slight dip to fourth place in April. This shift indicates a strong foothold within the Concentrates market, although the slight drop could suggest emerging competition or changes in consumer preferences. The sales figures reflect a slight fluctuation but overall show resilience, with January 2024 sales starting strong at $370,609 and experiencing a dip in February and March, before further decreasing to $311,115 in April. This trajectory suggests that while Bobsled Extracts has a solid market presence, there are variables affecting month-to-month performance that could be worth monitoring.
Looking at other categories, Bobsled Extracts also competes in the Tincture & Sublingual and Vapor Pens markets within Oregon. In the Tincture & Sublingual category, the brand's ranking hovered around 8th and 9th place from January to April 2024, indicating a stable but less dominant position compared to the Concentrates category. The Vapor Pens category, however, presents a more volatile journey, with rankings fluctuating in the lower twenties but showing a slight improvement in March before dropping again in April. This variation in rankings across categories highlights Bobsled Extracts' diverse market strategy but also points to the challenges of maintaining top positions in more competitive and dynamic segments. The data suggests a brand that is competitive in multiple categories, yet faces distinct challenges and opportunities in each, painting a complex picture of Bobsled Extracts' market performance in Oregon.
Competitive Landscape
In the competitive landscape of the concentrates category in Oregon, Bobsled Extracts has shown a notable performance but faces stiff competition. Initially holding the second rank consistently from January to March 2024, Bobsled Extracts experienced a slight dip to the fourth position in April 2024. This shift in rank is particularly interesting when considering the dynamics with its competitors. White Label Extracts, for instance, moved up to the second rank in April, showcasing a strong upward trend in sales and rank, surpassing Bobsled Extracts. On the other hand, Red Eye Extracts (OR) made a significant leap from the 16th position in February to the third in April, indicating a remarkable improvement in market performance. Meanwhile, Dr. Jolly's saw a decline from the fourth to the sixth position, while High Tech climbed from the 11th to the fifth rank, showing a volatile yet competitive market. These movements suggest a highly competitive market where brands are closely contending for top positions, affecting Bobsled Extracts' rank and sales, indicating the need for strategic adjustments to maintain or improve its market standing.
Notable Products
In April 2024, Bobsled Extracts saw its top product as the Berry Gelato Cured Resin Cartridge (1g) from the Vapor Pens category, achieving impressive sales of 1811 units. Following closely behind in rankings were Sunset Sherbet Cured Resin (1g) and Fatso Cured Resin (1g) from the Concentrates category, securing the second and third positions, respectively. The fourth place was taken by Cherry Haze Cured Resin Sugar (1g), also in the Concentrates category, demonstrating the category's strong performance. Sour Tangie Cured Resin Sauce Cartridge (1g) from the Vapor Pens category rounded out the top five. Notably, the rankings for these products in previous months are not available, indicating a potential new or seasonal lineup for April.
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