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May-2026
Sales
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Product Count
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Avg Price
YoY Sales Change
YoY Price Change
Market Insights Snapshot
Fetti operated as a single-category brand in May 2026, with Pre-Roll accounting for 100.0% of sales and posting 19.20% year-over-year growth alongside a 22.03% month-over-month lift, while average price edged up 1.82% YoY to $9.29. Within Washington Pre-Roll, the brand held rank 21, indicating mid-pack placement despite double-digit YoY and MoM gains; the combination of 100.0% category concentration and a 22.03% MoM upswing implies demand acceleration is coming from mix depth rather than cross-category expansion.
These shifts suggest Fetti is trading higher velocity within a single format for breadth, using a modest 1.82% YoY price increase to support volume rather than margin expansion while maintaining rank 21 in Washington Pre-Roll. The pairing of 19.20% YoY growth with a category share of 100.0% indicates positioning as a focused Pre-Roll specialist; sustaining the 22.03% MoM expansion at rank 21 implies near-term headroom depends more on execution within existing SKUs than on diversification.
Competitive Landscape
Fetti ranks #21 in WA Pre-Roll in May 2026, improving 10 spots from #31 year over year, and holding flat versus February 2026 at #21; the brand also reached its peak rank of #21 in May 2026, indicating a plateau after the climb. In contrast, Ooowee moved from #2 to #1 with 55.23% YoY sales growth, while Phat Panda slipped from #1 to #2 alongside a -3.71% YoY sales change, marking a leadership reshuffle that Fetti did not participate in despite a double‑digit rank gain. The pattern implies Fetti’s advance has stalled at the edge of the top 20, and further share gains will require displacing mid‑tier incumbents rather than relying on top‑tier volatility.
Notable Products
Blueberry Pancake Infused Pre-Roll 2-Pack (1g) delivered the headline move with a 173.5% month-over-month jump and a rise to rank 1, while Joker Candy Infused Pre-Roll 2-Pack (1g) climbed 87.0% to rank 3. East Coast Sour Diesel THCA Diamonds Infused Pre-Roll 2-Pack (1g) slipped 6.0% and sits at rank 8, contrasting with the modest 2.4% gain for Lemonatti THCA Infused Pre-Roll 2-Pack (1g) at rank 5. Eight of the top ten are Pre-Roll SKUs with two multi-pack formats in the top 10, and only one product posted a decline under 10%, indicating the assortment is consolidating around infused Pre-Rolls rather than diversifying into other form factors. The pattern implies Fetti is leaning into high-velocity infused Pre-Roll 2-Packs while testing depth with 5-Pack formats, prioritizing share capture over breadth even as a few SKUs soften.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
