Data Snapshot: Aug 04, 2026
$500K+

Jul-2026

Sales

Growth

Trend

6-Month

351

Product Count

SKUs

$12.16

Avg Price

16.5%

YoY Sales Change

-5.4%

YoY Price Change

Established as a pioneer in the Washington cannabis industry, Seattle's Private Reserve is known for its diligent, artisan approach to producing recreational cannabis products. Operating under the meticulous methods of small-batch production, cold curing, and hand trimming, the brand is dedicated to crafting premium cannabis strains from a expansive library of over 1000 genetics. These dedicated practices underscore the brand's commitment to quality and detail, consistently yielding exceptional products ranging from traditional offerings to standout vape experiences.
Seattle's Private Reserve

Where to Buy

Seattle's Private Reserve is stocked at 129 licensed dispensaries across Washington, with the deepest coverage in Seattle, Spokane, Everett, Tacoma, and Olympia. Search by ZIP code or city below to find the closest one, or filter by product type if you are after a specific format.

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Seattle's Private Reserve Sales

Market Insights Snapshot

Seattle's Private Reserve Historical Sales by Category

Seattle's Private Reserve concentrated nearly half of July 2026 revenue in Flower at 49.81% share, where sales rose 28.04% year over year and 5.76% month over month, while Pre-Roll held 35.59% share with 14.71% YoY and 14.48% MoM growth; together these two categories comprised 85.40% of mix, indicating reliance on lower-price-per-unit velocity as the brand’s average price fell 5.36% YoY. Concentrates expanded to 10.50% share with 57.32% YoY and 11.69% MoM gains, contrasting with Vapor Pens at 4.10% share posting -55.75% YoY and -28.55% MoM declines; with Flower ranked 26 in Washington and brand-level sales up 16.45% YoY, the pattern implies growth is being sustained by core inhalables other than Vapor Pens, with a pullback from that format tempering but not reversing overall momentum.

The shift away from Vapor Pens (-55.75% YoY, -28.55% MoM) toward Concentrates (+57.32% YoY, +11.69% MoM) and steady gains in Flower (+28.04% YoY, +5.76% MoM) and Pre-Roll (+14.71% YoY, +14.48% MoM) implies a positioning anchored in traditional combustion and dab-centric consumers rather than cartridge convenience, aligning with a 49.81% Flower share and a 35.59% Pre-Roll share that favor basket frequency over premium unit pricing. Given a 26 rank in Flower within Washington and a 5.36% YoY price decrease alongside a 72.07% two-year sales increase, the pattern implies the brand is competing on depth in core inhalables and price-accessible SKUs to drive repeat purchase, while deprioritizing pen formats that no longer contribute meaningfully to mix.

Jul-2026 Rank
Concentrates
Flower
Pre-Roll
Vapor Pens
36
26
20
Category
Share of Sales
Avg Item Price
YoY %
MoM %
Flower
49.8%
$21.88
+28.0%
+5.8%
Pre-Roll
35.6%
$6.79
+14.7%
+14.5%
Concentrates
10.5%
$19.19
+57.3%
+11.7%
Vapor Pens
4.1%
$26.93
-55.7%
-28.6%
Seattle's Private Reserve

Competitive Landscape

Seattle's Private Reserve sits at rank #26 in July 2026 in WA Flower, a 8-position improvement from #34 year over year, but down 6 spots from its April 2026 peak at #20, indicating both recovery and recent slippage; against this backdrop, Phat Panda held #1 with an 18.6% YoY sales increase while Legends stayed at #2 despite a -22.9% YoY sales decline, and Sweetwater Farms climbed from #14 to #5 with a 48.2% YoY lift, suggesting Seattle's Private Reserve must convert its 3-month drop from #20 to #26 into regained share or risk being outpaced by faster risers and resilient leaders.

Seattle's Private Reserve market ranking for WA Flower

Seattle's Private Reserve

Notable Products

Sour Diesel Pre-Roll 2-Pack (2g) posted the standout move in July 2026 with a 123.3% MoM surge that vaulted it to rank 2, while Cake Frosting (3.5g) fell 16.2% MoM and slid to rank 6. Last Dance Pre-Roll 2-Pack (2g) climbed 75.6% MoM to rank 4 as Cake Frosting Pre-Roll 2-Pack (2g) dipped 5.0% MoM yet held rank 1, and Stuffed Cherry Zlushiez Pre-Roll 2-Pack (2g) gained 52.9% MoM at rank 7. Eight of the top ten are Pre-Roll SKUs, and that category’s momentum is reinforced by Blue Slushie Pre-Roll 2-Pack (2g) rising 48.2% MoM to rank 5 alongside a modest 19.7% MoM lift for Cali Glow Pre-Roll 2-Pack (2g) at rank 9, implying mix is tilting decisively toward multi-pack Pre-Rolls and away from Flower despite Cake Frosting (3.5g) still driving $23,177.

Product
Category
Mar-2026
Apr-2026
May-2026
Jun-2026
Jul-2026
MoM %
Cake Frosting Pre-Roll 2-Pack (2g)
Pre-Roll
2
2
1
1
1
-5.0%
Sour Diesel Pre-Roll 2-Pack (2g)
Pre-Roll
1
7
10
2
2
+123.3%
Afghan Diesel Pre-Roll 2-Pack (2g)
Pre-Roll
1
8
>10
>10
3
Last Dance Pre-Roll 2-Pack (2g)
Pre-Roll
>10
>10
>10
9
4
+75.6%
Blue Slushie Pre-Roll 2-Pack (2g)
Pre-Roll
>10
>10
>10
5
5
+48.2%
Cake Frosting (3.5g)
Flower
>10
>10
6
3
6
-16.2%
Gushers Pre-Roll 2-Pack (2g)
Pre-Roll
6
5
4
4
7
-8.8%
Stuffed Cherry Zlushiez Pre-Roll 2-Pack (2g)
Pre-Roll
5
3
3
10
7
+52.9%
Gas Face Pre-Roll 2-Pack (2g)
Pre-Roll
3
1
2
>10
8
Cali Glow Pre-Roll 2-Pack (2g)
Pre-Roll
>10
>10
>10
8
9
+19.7%
View product & sales data

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Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.

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