Oct-2025
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Overview
Market Insights Snapshot
Seattle's Private Reserve has demonstrated varied performance across different product categories in Washington. In the Concentrates category, the brand has seen a slight upward movement in rankings from 55th in July to 53rd in October, despite a dip in sales during the summer months. This indicates a possible strengthening of their market position as they approach the end of the year. In contrast, their performance in the Flower category has been more volatile yet promising, with a significant improvement in sales from July to October, leading to a peak rank of 27th in September before settling at 28th in October. This suggests a growing demand for their Flower products, which could be a key area of focus for future growth.
In the Pre-Roll category, Seattle's Private Reserve has shown a strong recovery from a dip in September, climbing back to 20th place by October. This rebound, coupled with an increase in sales, highlights the brand's resilience and potential appeal in this segment. However, the Vapor Pens category tells a different story, as the brand has struggled to break into the top 30, with rankings hovering around the 70s. Despite a steady sales increase over the months, the lack of a top 30 presence suggests there may be room for improvement in this category. Overall, while Seattle's Private Reserve faces challenges in some areas, their performance in others demonstrates promising potential for growth and expansion in the Washington market.
Competitive Landscape
In the Washington flower market, Seattle's Private Reserve has shown a notable upward trend in its ranking over the past few months, moving from 32nd in July 2025 to 28th by October 2025. This improvement in rank is accompanied by a consistent increase in sales, with a significant jump from August to October, indicating a strengthening market presence. In comparison, Agro Couture experienced fluctuating ranks, ending at 26th in October, while Sky High Gardens (WA) maintained a relatively stable position outside the top 20, ranking 30th in both September and October. Meanwhile, WA Grower and Method showed similar patterns of rank stability and slight sales increases. Seattle's Private Reserve's ability to climb the ranks despite fierce competition suggests effective marketing strategies and growing consumer preference, positioning it as a formidable player in the Washington flower category.

Notable Products
In October 2025, the top-performing product for Seattle's Private Reserve was the Gushers Pre-Roll 2-Pack (2g), which maintained its first-place ranking from August, with sales reaching 2326 units. The Cake Frosting Pre-Roll 2-Pack (2g) showed significant improvement, climbing to second place with notable sales of 2018 units, up from fourth place in August. Afghan Diesel Pre-Roll 2-Pack (2g) experienced a drop, moving from the top spot in September to third place in October, with sales decreasing to 1380 units. Dutch Treat Pre-Roll 2-Pack (2g) entered the rankings for the first time in October, securing the fourth position. Cake Frosting (3.5g) reappeared in the rankings at fifth place, showing a slight increase in sales compared to previous months where it was not ranked.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.







