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Nov-2025
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Overview
Market Insights Snapshot
Firestar has shown varied performance across different categories and states in recent months. In the Nevada market, the brand's presence in the Flower category has seen fluctuations. In August 2025, Firestar was ranked 11th, but by October, it had dropped to 31st, indicating a significant decline in its positioning. However, November saw a recovery to 17th place, suggesting a potential rebound. This trend highlights Firestar's volatile performance in the Flower category, which may be influenced by market dynamics or internal strategic changes. It's notable that the brand did not rank within the top 30 for Pre-Rolls in Nevada, which could be an area of concern or an opportunity for growth.
The absence of Firestar in the top 30 rankings for Pre-Rolls in Nevada suggests that the brand might be focusing its efforts elsewhere or facing stiff competition in this category. Despite this, the Flower category remains a critical area for Firestar, as evidenced by its sales movements and rankings. The brand's sales in the Flower category, while experiencing a dip in September and October, showed a recovery in November, indicating resilience and potential strategic adjustments. Firestar's performance in Nevada's Flower category suggests a complex interplay of market forces and brand strategies, with potential for future growth if the brand can stabilize its rankings and expand its presence in other categories.
Competitive Landscape
In the competitive landscape of the Nevada flower category, Firestar experienced significant fluctuations in its ranking and sales over recent months. In August 2025, Firestar held a strong position at rank 11, but by October, it had dropped out of the top 20, indicating a substantial decline in market presence. However, by November, Firestar rebounded to rank 17, suggesting a recovery in sales and market strategy. Comparatively, Summa Cannabis maintained a more stable presence, consistently ranking between 12 and 16, which could indicate a more steady customer base or product offering. Meanwhile, Redwood showed a notable rise in September, reaching rank 14, before experiencing a slight decline to rank 18 in November. This volatility among competitors highlights the dynamic nature of the Nevada flower market and suggests that Firestar's strategic adjustments in November may have helped regain some lost ground. For a deeper understanding of these trends and their implications, more advanced data analysis is recommended.
Notable Products
In November 2025, the top-performing product from Firestar was Mac Rillaz (14g) in the Flower category, securing the number one rank with notable sales of 1430 units. Super Boof (14g) maintained its strong position at rank two, consistent with its October rank, showing a significant increase in sales to 926 units. Chem Cookies (14g) entered the top rankings in November, achieving the third spot. Lemon Cherry Marker (14g) dropped from its previous second rank in August to fourth place in November. Whoa Si Whoa (14g) made its debut in the rankings at the fifth position, rounding out the top five for the month.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
