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Dec-2025
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Overview
Market Insights Snapshot
Summa Cannabis has shown varied performance across different product categories and states, reflecting a dynamic market presence. In the Nevada market, their Flower category experienced some fluctuations in rankings, moving from 12th in September to 15th by December. Despite these shifts, the sales figures indicate a relatively stable performance with a slight dip in October but a recovery in November. The Pre-Roll category in Nevada also saw significant movement, with Summa Cannabis climbing from 25th in October to 15th in November, before settling at 21st in December. The volatility in rankings suggests a competitive landscape, yet the brand managed to gain ground in certain months, hinting at a potential strategic push or market adaptation.
Interestingly, the absence of Summa Cannabis from the top 30 in certain rankings during the analyzed months can be seen as a point of concern or opportunity, depending on the category and market context. For instance, not appearing in the top 30 in some months could indicate either a strategic withdrawal or a need to strengthen their market strategy to improve visibility and sales. The overall sales trend, particularly in the Flower category, shows resilience despite competitive pressures, with a notable sales figure of $441,011 in November, suggesting a strong consumer base. However, these movements underscore the importance of monitoring market trends and adjusting strategies to maintain and enhance their standing in a highly competitive industry.
Competitive Landscape
In the competitive landscape of the Nevada Flower category, Summa Cannabis has experienced some fluctuations in its ranking over the last few months. Starting from a rank of 12 in September 2025, it dropped slightly to 14 in October, regained its position at 12 in November, and then fell again to 15 in December. This indicates a relatively stable presence in the top 20, though with some downward pressure. Meanwhile, Polaris MMJ showed a significant improvement, moving from rank 31 in September to 13 in December, suggesting a strong upward trend in sales. Similarly, CAMP (NV) also demonstrated a notable rise, reaching rank 8 in November before dropping to 16 in December, reflecting a peak in sales during that period. Firestar and Kushberry Farms also displayed varying performance, with Firestar bouncing back to rank 11 in November after a dip in October, and Kushberry Farms experiencing a decline from rank 7 in September to 17 in December. These dynamics suggest that while Summa Cannabis maintains a competitive position, it faces challenges from brands like Polaris MMJ and CAMP (NV), which are gaining traction in the Nevada market.
Notable Products
In December 2025, Mule Fuel Pre-Roll (1g) maintained its top position as the best-selling product for Summa Cannabis, continuing its dominance from September with sales of 4,338 units. Head Hunter 21 Pre-Roll (1g) also held steady at second place, showing consistent performance across the months. Grape Gas Pre-Roll (1g) entered the rankings for the first time in December, securing the third spot. Wedding Cake Pre-Roll (1g) dropped from its previous top position in November to fourth place in December. Additionally, Wedding Cake (3.5g) made its debut in the rankings at fifth place, indicating a growing interest in this flower category product.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
