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Oct-2025
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Overview
Market Insights Snapshot
Summa Cannabis has shown a mixed performance across different categories and states in recent months. In the Nevada market, the brand's Flower category has experienced some fluctuations. After a promising rise to the 12th position in September 2025, they slipped back to the 16th spot by October. This movement indicates a volatile but potentially strong position in the Flower category, with sales peaking in September. However, the Pre-Roll category presents a different story; Summa Cannabis did not make it into the top 30 brands for Nevada in any of the months from July to October, suggesting a need for strategic adjustments in this segment.
These rankings highlight the challenges and opportunities that Summa Cannabis faces in the Nevada cannabis market. The brand's performance in the Flower category suggests a competitive edge, albeit with some inconsistency, as evidenced by their drop in rank despite a sales increase in September. Conversely, the Pre-Roll category's absence from the top 30 rankings could be seen as a critical area for potential growth. The brand might benefit from focusing on its strengths in the Flower category while exploring innovative strategies to boost its presence in the Pre-Roll market. This dual approach could help Summa Cannabis solidify its standing and expand its influence within the state.
Competitive Landscape
In the competitive Nevada flower market, Summa Cannabis has demonstrated a consistent presence, maintaining a rank within the top 20 brands from July to October 2025. Despite a slight dip in rank from 12th in September to 16th in October, Summa Cannabis remains a strong contender, showcasing resilience in a fluctuating market. Notably, Redwood experienced a significant rise, moving from 53rd in July to 18th in October, indicating a potential threat to Summa's market share. Meanwhile, Solaris and &Shine have also shown upward trends, with Solaris climbing to 14th and &Shine to 15th by October. These shifts suggest increasing competition in the market, urging Summa Cannabis to strategize effectively to maintain its position amidst rising competitors.
Notable Products
In October 2025, the top-performing product for Summa Cannabis was Glitter Bomb x Rainbow Belts 7 (3.5g) in the Flower category, securing the number one rank with sales of 1351 units. Following closely was Mule Fuel (3.5g), also in the Flower category, ranked second. Cranberry Zkittlez (3.5g) held the third position, marking its debut in the rankings. Glitter Bomb (3.5g) dropped one position from third in September to fourth in October. Mule Fuel Pre-Roll (1g) experienced a decline, moving from first place in July to fifth place by October, showcasing a notable shift in consumer preferences over the months.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
