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Nov-2025
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Overview
Market Insights Snapshot
Flower Union's performance in the Edible category has shown a downward trend in Colorado over the past few months. Starting from a rank of 25 in August 2025, the brand slipped to 29 by November 2025. This decline is mirrored by a consistent decrease in sales, with November's figures showing a significant drop compared to August. Such a trend suggests that Flower Union is potentially losing its competitive edge in the Colorado Edible market, highlighting the need for strategic adjustments to regain traction.
In New Jersey, Flower Union's presence in the Edible category has been inconsistent, with rankings only appearing in August and October 2025. The brand was not in the top 30 in September and November, indicating challenges in maintaining a steady market position. Despite this, there was a noticeable increase in sales from August to October, suggesting that while the brand struggles with consistency, there is potential for growth if they can stabilize their market presence. This fluctuation in rankings and sales in New Jersey suggests a volatile market position that could benefit from targeted marketing efforts.
Competitive Landscape
In the competitive landscape of the edible cannabis category in Colorado, Flower Union has experienced a notable decline in its market position over the past few months. From August to November 2025, Flower Union's rank slipped from 25th to 29th, indicating a downward trend in its competitive standing. This decline is mirrored in its sales figures, which have decreased significantly over the same period. In contrast, Mountain High Suckers and ROBHOTS have shown resilience, with Mountain High Suckers improving its rank from 33rd to 27th and ROBHOTS moving from 32nd to 28th. Meanwhile, Cosmos has also demonstrated some volatility, improving its rank from 41st in August to 34th in November. The competitive pressure from these brands, particularly those with improving ranks and stable or increasing sales, highlights the challenges Flower Union faces in maintaining its market share in the Colorado edibles market.
Notable Products
In November 2025, the top-performing product from Flower Union was Boost - Strawberry x Cliffhanger Gummies 10-Pack (100mg), maintaining its number one rank for four consecutive months, despite a decrease in sales to 580 units. Boost - Blueberry Flavored Gummies 10-Pack (100mg) held steady at the second position as it did in September and October. A new entry in the rankings, Balance - Watermelon x Terps Gummy (100mg), debuted at the third spot, indicating a positive reception. Unwind - Greasy Gary Fast Acting Artisan Gummies 10-Pack (100mg) also emerged as a notable contender, securing fourth place. Boost - Strawberry Terps Gummies 10-Pack (100mg) remained consistent at fifth place from October to November.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
