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Mar-2025
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Overview
Market Insights Snapshot
In the state of Colorado, Cosmos has shown a consistent presence in the Pre-Roll category, maintaining a top 10 position throughout the first quarter of 2025. Despite a dip in February, where they ranked 8th, Cosmos bounced back to 6th place by March. This resilience in rankings suggests a stable consumer base and effective market strategies within the Pre-Roll category. However, the Vapor Pens category tells a different story, as Cosmos did not make it into the top 30 until February, ranking 82nd, and slightly dropping to 84th in March. This indicates a challenging market environment or potential areas for growth in the Vapor Pens category.
Looking at Washington, Cosmos entered the Concentrates category rankings in February at 96th place, suggesting a relatively new or expanding presence in this market segment. The absence of a ranking in December and January could imply previous underperformance or a strategic shift to gain market traction in early 2025. While specific sales figures are not disclosed, the movement into the top 100 is a positive sign of growth potential. This shift might be indicative of a broader strategy to diversify product offerings and capture a larger market share across different cannabis product categories.
Competitive Landscape
In the competitive landscape of the Pre-Roll category in Colorado, Cosmos has experienced notable fluctuations in its ranking and sales performance from December 2024 to March 2025. Starting at rank 5 in December 2024, Cosmos maintained its position in January 2025 but dropped to rank 8 in February before recovering slightly to rank 6 in March. This volatility is mirrored in its sales, which saw a significant decline from December to February before a modest recovery in March. In comparison, Green Dot Labs consistently held a strong position, maintaining a top 4 rank throughout the period, indicating a stable market presence. Meanwhile, Seed & Strain Cannabis Co. demonstrated a positive trend, climbing from rank 11 in December to rank 5 by March, suggesting a growing consumer preference. Bonsai Cultivation and Dutch Botanicals showed more variability, with Dutch Botanicals notably dropping to rank 18 in February. These dynamics highlight the competitive pressures Cosmos faces, underscoring the importance of strategic adjustments to enhance its market position and sales performance in the Colorado Pre-Roll sector.
Notable Products
In March 2025, the top-performing product from Cosmos was Jupiter Joints - Lunar Lemonade Infused Pre-Roll (1g) in the Pre-Roll category, maintaining its first-place rank from February with sales reaching 2,884 units. Following closely, Jupiter Joint - Baja Blastoff Infused Pre-Roll (1g) held the second rank, having dropped from its top position in January. Jupiter Joint - Comet Cookie Crunch Infused Pre-Roll (1g) secured the third spot, showing an improvement from its absence in January. Jupiter Joints - Orion's Rootbeer Infused Pre-Roll (1g) remained consistent at fourth place, reflecting stable sales figures. Notably, Jupiter Joint - Nebula Nectar Infused Pre-Roll (1g) entered the rankings at fifth place for the first time, indicating a promising new entry in the market.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
